Tag:warner brothers

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Lawyers Run The World

Warner Brothers Reports Own Site As Illegal to Google

Warner Bros' high-pressure anti-piracy campaign went one step further last month, as the entertainment company named its own website in a list of sites...

Pesach Lattin - 2016-09-07

Lawyers Run The World

Warner Bros. Agrees to Settle Deceptive Marketing Charges

Warner Bros. Home Entertainment, Inc. has settled Federal Trade Commission charges that it deceived consumers during a marketing campaign for the video game Middle...

Richard B. Newman - 2016-07-15

Lawyers Run The World

Warner Brothers gets FTC Smack for Not Disclosing Social Influencers

You would think it is 2014 again reading the headline, but it is true. Warner Brothers paid two YouTube personalities to make videos about...

Pesach Lattin - 2016-07-15

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Adtech2024-12-20

2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword 2024 will forever be known as the year advertisers got collectively obsessed...

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Marketing Madness2024-12-18

What is the Perfect Ad?

Spoiler Alert: It’s Still Not What You Think I’ve been talking shop with some of the sharpest creative minds on...

Marketing Madness2024-12-18

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ah, display ads. Like bell-bottoms and vinyl, they’ve been declared dead so many times they’re practically immortal. “Who’s even...

Must read

Adtech2024-12-20

2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword 2024 will...

Marketing Madness2024-12-18

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ah, display ads. Like bell-bottoms and vinyl, they’ve been...