If you’re looking for the best way to boost your return on investment in digital advertising, mobile video is the ideal choice. While most people already know that mobile video is expanding rapidly in popularity, they may not realize just how well it really performs. According to a recent study from Smaato, a global real … Read more
Recent surveys show that the vast majority of marketing experts agree that most consumer engagement is occurring on mobile apps. In addition, video is widely seen to be the most effective way to interact with potential customers. These two facts, it seems, are what is driving AOL in the year to come. AOL’s Global Chief … Read more
Here is a topic that can be somewhat controversial. Using someone else’s content to make money online, build a readership and grow your business. Bloggers, Webmasters, News stations, Newspapers and Affiliates do it all the time by using other people’s images, videos and some scrape pieces of content or quotes to add relevance. What would … Read more
Just within the last two years Facebook overtook Myspace as the king of social networking. Myspace has been relegated by the technology and advertising community to the garbage heap of websites. Now has arrived what everyone knew would come, Google+, the newest best “social network” to compete in a crowded pack, dominated significantly by Facebook. … Read more