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UrbanObserver
UrbanObserver
Friday, November 22, 2024
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Marketing Madness
Facebook Video Ads Can Now be Audited Independently
Facebook made some viewability measurement errors over the past year, which really upset quite a few people. Marketers, ad buyers, and others weren’t happy...
Pesach Lattin
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2017-02-01
Latest news
Adtech
2024-11-22
Disney Gets Dirty: Playing in Programmatic’s Muddy Waters
Once upon a time, Disney stood as the epitome of wholesome family entertainment. But now, the House of Mouse...
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Adtech
2024-11-21
The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?
Connected TV (CTV) just got a wake-up call—or maybe a Molotov cocktail. The Trade Desk has announced Ventura, its new...
Adtech
2024-11-21
From Big Ideas to Tiny Banners: How #Adtech Shrinks the Dream
When I resurrected this newsletter from the ashes of my previous endeavor—dusted it off like some overambitious Frankenstein experiment—I...
Must read
Adtech
2024-11-21
The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?
Connected TV (CTV) just got a wake-up call—or maybe...
Adtech
2024-11-21
From Big Ideas to Tiny Banners: How #Adtech Shrinks the Dream
When I resurrected this newsletter from the ashes of...