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Marketing Madness

Bad News: Facebook Ending Paid Video Program

Facebook currently pays about 300 different content creators, including celebrities and other popular web-shows, to create videos for people’s news feed. These can be...
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Marketing Madness

Effective Tips for Ranking Your YouTube Videos High

If you use videos to promote your business (and you absolutely should be), YouTube is going to be your #1 place for uploading them...
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Marketing Madness

New Facebook Algorithm Update Penalizes Fake Videos

The deceptive practice that some marketers are using where they post a static linked image that appears to be a video is finally getting...
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Marketing Madness

LinkedIn Now Allowing People to Upload Native Auto-Play Videos

LinkedIn is taking a step, which almost all other social media sites have taken long ago, to improve the video experience of its users...
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Marketing Madness

New Tools for Marketers Released from Vimeo

Vimeo is a very popular online video platform, similar to YouTube. They have been seeing a lot of success lately, but haven’t been able...
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Marketing Madness

More Ads for Facebook…Mid-Roll Spots to Come on Live Broadcasts

Facebook is once again looking to boost revenue by adding additional ad spots to their already crowded lineup of ad options. This new spot...
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Marketing Madness

YouTube killing Must Watch 30 Seconds Ads Soon

YouTube has decided that it is time to make a change to their offerings available to advertisers.  Starting in 2018, the 30 second video...
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Marketing Madness

Facebook Autoplay with Now Include Audio

Facebook videos have been auto-playing for quite some time now, and with a lot of success. Both user generated or shared videos and advertisement...
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Adtech

Disney Gets Dirty: Playing in Programmatic’s Muddy Waters

Once upon a time, Disney stood as the epitome of wholesome family entertainment. But now, the House of Mouse...
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Adtech

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Connected TV (CTV) just got a wake-up call—or maybe a Molotov cocktail. The Trade Desk has announced Ventura, its new...
Adtech

From Big Ideas to Tiny Banners: How #Adtech Shrinks the Dream

When I resurrected this newsletter from the ashes of my previous endeavor—dusted it off like some overambitious Frankenstein experiment—I...

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Adtech

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Connected TV (CTV) just got a wake-up call—or maybe...
Adtech

From Big Ideas to Tiny Banners: How #Adtech Shrinks the Dream

When I resurrected this newsletter from the ashes of...

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