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Marketing Madness

New Subscription Based Ad Options from Twitter Run $99/Mo

In what appears to be another sign of desperation to increase revenue, Twitter is introducing a new ad program option for businesses. This subscription...
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Marketing Madness

Half of Trump Twitter Followers are Fakes or Bots.

Trump has “yuge” following on Twitter, and perhaps the most outspoken government official ever in the history of the United States. Adding that he’s...
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Leaders

Desperate for Income,Twitter Brings Back Co-Founder Biz Stone to Help Guide Company

In an effort to turn the struggling company around, Twitter has brought one of the co-founders back to the team. Biz Stone will be...
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Marketing Madness

Twitter to Allow More Intrusive Ads, Updates Privacy Policy to Allow Targeting

Companies update their privacy policies all the time, and in most cases, it isn’t really even worth reading about. With Twitter’s latest changes, however,...
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Marketing Madness

Paid TweetDeck Possible as Twitter Searches for New Revenue

Twitter’s ad revenue has been struggling over the past year, and they are apparently looking for new ways to bring in some cash. According...
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Marketing Madness

US Digital Spend Tops $83 Billion This Year – Facebook Taking Nearly 40%, Twitter Dropping

A new report from eMarketer is predicting strong growth in the digital ad market for the US. We can expect to see 15.9% growth...
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Marketing Madness

Twitter Crackdown on Abusive Tweets (Is Trump in Trouble?)

Ok, so it is unlikely that Twitter will actually ban Trump’s account, or the POTUS account (as much as some people might hope for...
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Marketing Madness

(Infographic) 115 Must Know Facts about Social Media

Skilled recently published a comprehensive infographic that goes over a wide range of information about social media. It includes fun facts, historical information, marketing...
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Adtech

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Connected TV (CTV) just got a wake-up call—or maybe a Molotov cocktail. The Trade Desk has announced Ventura, its new...
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Adtech

From Big Ideas to Tiny Banners: How #Adtech Shrinks the Dream

When I resurrected this newsletter from the ashes of my previous endeavor—dusted it off like some overambitious Frankenstein experiment—I...
Adtech

The Ad Tech Racket: How The Trade Desk is Taxing Your Campaigns Into Oblivion

Let’s talk about The Trade Desk (TTD) and their latest contribution to the world of advertising—what can only be...

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Adtech

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Connected TV (CTV) just got a wake-up call—or maybe...
Adtech

From Big Ideas to Tiny Banners: How #Adtech Shrinks the Dream

When I resurrected this newsletter from the ashes of...

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