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UrbanObserver
UrbanObserver
Wednesday, November 20, 2024
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transparency
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Marketing Madness
Facebook Admits Their Ad Numbers Are “Estimated”
In their ongoing effort to improve transparency with their ads, Facebook is getting rid of 20 of their older ad metrics. These metrics were...
Pesach Lattin
-
2018-03-08
Email Marketing
New York State Passes Legislation Increasing Telemarketing Transparency
According to reports, the number of Do-Not-Call complaints in New York State has been steadily increasing. New Yorkers filed more than 228,900 Do-Not-Call complaints...
Richard B. Newman
-
2016-12-05
Lawyers Run The World
Legal Problems Plague ANA Transparency Report
The Association of National Advertisers (ANA) has teamed up with K2 Intelligence to look at the state of transparency within the ad industry. They...
Pesach Lattin
-
2016-06-09
Lawyers Run The World
FTC Announces Accelerated Review of Six Rules & Guides
On July 7, 2011, the Federal Trade Commission (“FTC”) announced an updated regulatory review schedule of numerous rules and guides in order to keep...
Richard B. Newman
-
2011-07-10
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Adtech
2024-11-19
The AdTech Wizard of Odds: Gareth Holmes on Streaming Ads, Helicopters, and Unleashing Sweden’s Secret Sauce
Adtech is often described as a wild west, but Gareth Holmes makes it sound more like Cirque du Soleil—complete...
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Marketing Madness
2024-11-18
Zeta Global: AI Hype, Data Breaches, and Damage Control
Zeta Global (NYSE: ZETA), the self-proclaimed “AI-Powered Marketing Cloud,” has been spinning like a politician in a scandal. Accusations...
Adtech
2024-11-14
Catalina Salazar: The #martech Dynamo Turning Wolt Into a Retail Media Juggernaut
If retail media were a chess game, Catalina Salazar would be the queen—commanding the board, making bold moves, and...
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Marketing Madness
2024-11-18
Zeta Global: AI Hype, Data Breaches, and Damage Control
Zeta Global (NYSE: ZETA), the self-proclaimed “AI-Powered Marketing Cloud,”...
Adtech
2024-11-14
Catalina Salazar: The #martech Dynamo Turning Wolt Into a Retail Media Juggernaut
If retail media were a chess game, Catalina Salazar...