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UrbanObserver
UrbanObserver
Tuesday, November 5, 2024
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subtitles
Marketing Madness
Subtitles Improve Brand Awareness
AdColony has conducted research into brand awareness, and published some interesting results. One specific area that they looked at is the user of subtitles...
Pesach Lattin
-
2017-01-26
Latest news
Adtech
2024-11-05
Audience Store & AudienceProject: Finding Viewers Even After They Cut the Cord
In a bold (and overdue) move, Audience Store has teamed up with AudienceProject to supercharge incremental reach for TV...
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Adtech
2024-11-05
Sweet Dreams and Sour Deals: How White-Noise Apps Are Playing Advertisers
In a twist that would make even the most seasoned insomniac sit up, white-noise apps—the digital lullabies meant to...
Adtech
2024-11-05
Tired of Your Ads Showing Up Next to Clickbait? AS Just Made Programmatic Less Embarrassing.
Digital ads are a little like confetti—thrown around in every direction with the hope some of it lands somewhere...
Must read
Adtech
2024-11-05
Audience Store & AudienceProject: Finding Viewers Even After They Cut the Cord
In a bold (and overdue) move, Audience Store has...
Adtech
2024-11-05
Tired of Your Ads Showing Up Next to Clickbait? AS Just Made Programmatic Less Embarrassing.
Digital ads are a little like confetti—thrown around in...