In what appears to be another sign of desperation to increase revenue, Twitter is introducing a new ad program option for businesses. This subscription type system would allow businesses to pay $99 per month to have their Tweets promoted automatically. Businesses that sign up would continue to Tweet as normal, and Twitter’s system will select … Read more
Even just a year ago when people thought SnapChat, they associated it with younger audiences of high school and college students. Like many technologies popularized by the youth and then adopted by the other demographics, this fun app is now officially in the top 10 apps for all age groups, according to a the new … Read more
LinkedIn has been one of the leading social networks in the world for years, and the dominate one for working professionals. Since the site launched, however, there has been very little real change in the way their desktop version looked and operated. Just recently, however, the site got an all new interface that was designed … Read more
Most A-List celebrities are racking in millions of dollars per year for their TV shows, movies, music or other events, so they aren’t struggling for cash in most cases. Most of them, however, have turned to social media for an added income stream to add to their already bulging bank accounts, and it has become … Read more
Using major social influencers such as ‘YouTube stars’ and others has been a popular alternative to traditional digital marketing over the past couple years. Up until fairly recently, however, brands were stuck paying outrageous fees to some of the larger social influencers just based on their subscribers or followers. YouTubers with millions of followers, for … Read more
It’s that time of year again where the major tech companies are releasing their Q1 results. While marketers can largely ignore much of the information out there, you will find some important points that can give good insight into advertising and marketing activities. Facebook, for example, reported that they made $5.38 billion in Q1 2016, … Read more
Despite all the hoopla about Twitter’s new self-serving platform, it seems that they are having serious trouble getting people to sign up for it. Even through it’s been a month, they still haven’t signed-up 10,000 members to Twitter, despite a free $100 credit. They released also the following statement: Today, American Express will begin to … Read more
ADOTAS – Digital advertising company CPX Interactive has rolled out a new suite of social media ad strategies, as the company announced late yesterday. It’s not an entirely new set of services, but the difference now is that CPX has bundled those services together in a way that ideally allows advertisers to assess and make … Read more
According to ComScore, Pinterest, the photo social networking site has already hit over 10M unique visitors per month, which puts it as the fastest growing site every to hit this milestone. Another interesting number is that Pinterest has become extremely addictive with the average user spending 98 minutes per month on the site. This means … Read more
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