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Marketing Madness

Huge Changes to Google Adwords Coming

If you’re one of the millions of individuals and businesses that use AdWords you have already gone through one significant change this year with...
Pesach Lattin -
Specials

5 Ways to Simplify Your Keyword Research

If you run a website or blog then you need to do proper keyword research, there’s no other way around it. The reason why...
Mustafa Khundmiri -
Specials

Bidding on Trademarks Makes Sense

For many, many years it was considered a complete “no-no” to bid on other brand's trademarks. In fact, worried about possible lawsuits, many performance-marketing...
Pesach Lattin -
Marketing Madness

Ways to Ensure Profitability with 7Search

It's the New Guy, back again with lessons learned and wishing to share my insight with you. I'd like to believe that the...
Alex Becker -
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Adtech

 2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword  2024 will forever be known as the year advertisers got collectively obsessed...
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Marketing Madness

What is the Perfect Ad? 

Spoiler Alert: It’s Still Not What You Think I’ve been talking shop with some of the sharpest creative minds on...
Marketing Madness

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ah, display ads. Like bell-bottoms and vinyl, they’ve been declared dead so many times they’re practically immortal. “Who’s even...

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Adtech

 2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword  2024 will...
Marketing Madness

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ah, display ads. Like bell-bottoms and vinyl, they’ve been...

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