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Tag:pinterest

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Marketing Madness

Improved Targeting Options from Pinterest

Pinterest has taken quite a leap when it comes to improving the ability for advertisers and brands to target the right audiences with their...
Pesach Lattin -
Marketing Madness

How to use affiliate links in Pinterest

Pinterest has already been announced the return of affiliate links and the enhancement of its anti-spam system. About two years ago this platform banned affiliate...
Deeksha Bhasin -
Marketing Madness

Pinterest Adds Search Advertising

Pinterest introduced its first search ad offering on February 1st, almost seven years after the company launched. The new search functionality comes via Kenshoo, an...
Deeksha Bhasin -
Marketing Madness

Snapchat Spectacles Becoming Popular & Present Interesting Marketing Opportunities

Spectacles, the name of the sunglasses introduced by Snapchat last week, is capable of recording short, 10 second videos, from a first person perspective....
Pesach Lattin -
Email Marketing

Pinterest Looks to Work with Several Companies for Performance Marketing

Since April 2015, Pinterest has given access to buy ads and post content on its platform to certain companies that have gained Pinterest’s “Good...
Pesach Lattin -
Marketing Madness

Pinterest Offering Ad Targeting Based on Brand Related Pins

When a brand is just starting to actively use Pinterest, it can be hard to build up an audience and make it worth their...
Pesach Lattin -
Marketing Madness

Pinterest Un-Bans Affiliate Links

Most performance marketers will remember last year when the popular image sharing social network Pinterest banned affiliate links.  Many Pinners lost significant amounts of...
Pesach Lattin -
Specials

3 Tips to Leverage Pinterest for Marketing

The Pinterest craze is spreading across the web like wildfire, and there’s no stopping to it. The site is on its way to social...
Mustafa Khundmiri -
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Adtech

Disney Gets Dirty: Playing in Programmatic’s Muddy Waters

Once upon a time, Disney stood as the epitome of wholesome family entertainment. But now, the House of Mouse...
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Adtech

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Connected TV (CTV) just got a wake-up call—or maybe a Molotov cocktail. The Trade Desk has announced Ventura, its new...
Adtech

From Big Ideas to Tiny Banners: How #Adtech Shrinks the Dream

When I resurrected this newsletter from the ashes of my previous endeavor—dusted it off like some overambitious Frankenstein experiment—I...

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Adtech

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Connected TV (CTV) just got a wake-up call—or maybe...
Adtech

From Big Ideas to Tiny Banners: How #Adtech Shrinks the Dream

When I resurrected this newsletter from the ashes of...

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