Tag:media

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Adtech

Schiller’s Showtime: A Media Maverick’s Insights Unveiled

Where the landscape can shift with the wind, one name stands out as a beacon of wisdom and innovation: Scott Schiller. As a seasoned...

Pesach Lattin - 2023-07-17

Marketing Madness

Applications Up by 75% for TAG’s Online Media Verification Program

The Trustworthy Accountability Group (TAG) has released inofmraiton about the number of applications for registration over the past few months, and things are looking...

Pesach Lattin - 2017-08-30

Marketing Madness

ImpactRadius Unveils “Media Partner Discovery” Tool

Today, Impact Radius, a pioneer in global digital marketing and performance marketing solutions, officially announced the launch of Media Partner Discovery, an innovative technology...

Pesach Lattin - 2017-01-18

Marketing Madness

Online Returns Will Put a Damper on Online Sales

Several reports indicate that during the 2016 holiday season, there was an increase in conversions from paid search advertising. Compared to 2015, the 2016...

Pesach Lattin - 2017-01-13

Marketing Madness

Are We Screwed? Ad Blocking Now Killing 32% of All Ads Globally

Blockmetry, which is a company that was founded by Pierre Far from Google, analyzes a variety of metrics online, including how impactful ad blocking...

Pesach Lattin - 2016-09-09

Latest news

Adtech2024-11-22

Disney Gets Dirty: Playing in Programmatic’s Muddy Waters

Once upon a time, Disney stood as the epitome of wholesome family entertainment. But now, the House of Mouse...

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Adtech2024-11-21

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Connected TV (CTV) just got a wake-up call—or maybe a Molotov cocktail. The Trade Desk has announced Ventura, its new...

Adtech2024-11-21

From Big Ideas to Tiny Banners: How #Adtech Shrinks the Dream

When I resurrected this newsletter from the ashes of my previous endeavor—dusted it off like some overambitious Frankenstein experiment—I...

Must read

Adtech2024-11-21

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Connected TV (CTV) just got a wake-up call—or maybe...

Adtech2024-11-21

From Big Ideas to Tiny Banners: How #Adtech Shrinks the Dream

When I resurrected this newsletter from the ashes of...

Tag:media

Latest news

Disney Gets Dirty: Playing in Programmatic’s Muddy Waters

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

From Big Ideas to Tiny Banners: How #Adtech Shrinks the Dream

Must read

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

From Big Ideas to Tiny Banners: How #Adtech Shrinks the Dream

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The Ad Tech Racket: How The Trade Desk is Taxing Your Campaigns Into Oblivion

PubMatic Bets Big on Elon’s X: Bold Innovation or PR Suicide?

The AdTech Wizard of Odds: Gareth Holmes on Streaming Ads, Helicopters, and Unleashing Sweden’s Secret Sauce

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Zeta Global: AI Hype, Data Breaches, and Damage Control

The AdTech Wizard of Odds: Gareth Holmes on Streaming Ads, Helicopters, and Unleashing Sweden’s Secret Sauce

PubMatic Bets Big on Elon’s X: Bold Innovation or PR Suicide?

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Tag:media

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