Friday, November 22, 2024

Tag:marketing

Wish.com Caught Advertising Cocaine and Pornographic Products on Facebook

Founded in 2011 by former Google and Yahoo engineers, Wish.com is a direct-from-China bargain hunting website that features hundreds of different stores and millions of products...

Alert: Gen-Z Now the Largest Generation

When it comes to younger audiences, those in the millennial generation have long been the most numerous, which has some pretty significant impact on...

Google Removes Major Ad Fraud Apps by Enistudio

The Google Play store is filled with endless apps that people download to their devices every day. In order to get an app into...

Google Launches Ads Data Hub for Improved Ad Performance Measurements

Google has recently launched a new system that is designed to help marketers manage their campaigns across all the different Google properties. This system,...

7 Marketing Mistakes B2B Companies Often Make

B2B companies must leverage the power of social media marketing to reach their audience and generate leads effectively. However, many companies that typically have...

LeadsCon Call for Speakers in NYC: Connect to Convert

We’ve reimagined LeadsCon New York as LeadsCon Presents: Connect to Convert, and we want you to be a part of the excitement! As the...

No, Buying User Browser Histories is NOT an Option

There was a lot of talk about the recent law passed by congress that would allow ISPs, mobile companies, and others to sell the...

Attribution: Where We Were? Where We Are? And Where We Are Going?

At the beginning of the 20th Century John Wanamaker famously said, "Half the money I spend on advertising is wasted; the trouble is I...

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Disney Gets Dirty: Playing in Programmatic’s Muddy Waters

Once upon a time, Disney stood as the epitome of wholesome family entertainment. But now, the House of Mouse...
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The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Connected TV (CTV) just got a wake-up call—or maybe a Molotov cocktail. The Trade Desk has announced Ventura, its new...

From Big Ideas to Tiny Banners: How #Adtech Shrinks the Dream

When I resurrected this newsletter from the ashes of my previous endeavor—dusted it off like some overambitious Frankenstein experiment—I...

Must read

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Connected TV (CTV) just got a wake-up call—or maybe...

From Big Ideas to Tiny Banners: How #Adtech Shrinks the Dream

When I resurrected this newsletter from the ashes of...