Monday, November 4, 2024

Tag:influencer

How to Fight the Rise of Fake Influencers

The Times recently reported that influencer marketing fraud costs sponsors, on average, £1 billion each year. This waste is attributed to social creators with...

Half of Paid Engagement on Instagram is Fake

In a single day's worth of posts that have sponsored or ad tags on Instagram, about 50% are fake engagements, according to data from...

Easy Ways to Make Money on Instagram

With 700 million users, Instagram is one of the most popular social media platforms in the world. But people are not sharing photos on...

New Tool from TapInfluence Checks for FTC Compliance

Brands and influencers have been getting in trouble with the FTC lately for failing to properly let people know when they are being compensated...

What is Social Media Influence Worth?

Influence Central is a company that helps drive results for brands looking to take advantage of social and other digital marketing strategies.  They have...

Latest news

Adam Brotman’s AI Revolution: How Forum3’s Spok is Rewriting the Marketing Playbook

Adam Brotman isn’t just your average tech executive; he's the guy who put Starbucks on the digital map. From...
- Advertisement -spot_imgspot_img

Scott Schiller’s Guide to the Mad World of Media, Advertising, and AdTech – Hold the Jargon, Double the Reality Check

Scott Schiller is a man who’s seen it all – from the early days of television ads to the...

Brand vs. Performance? Why Not Both? How Your Budget Tug-Of-War Became a Power Couple

Let’s ditch the worn-out trope of brand versus performance marketing. They aren’t enemies, they aren’t rivals, and they certainly...

Must read