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Marketing Madness

Tons of Bad Ads Removed from Google

Google claims that they have been successful in preventing people from placing “bad ads” on Google, with the amount of bad ads down by...
Pesach Lattin -
Marketing Madness

How to Become a Panda Friendly Affiliate

Most of the affiliate marketers know the value of organic search traffic. Many even strive to strike an SEO home run. And why not?...
Mustafa Khundmiri -
Specials

Microsoft Goes Full Ape On Google Apps

In perhaps the strangest, but funniest video I've seen in a long time, Microsoft has gone after Google Apps with a great new video. [youtube...
Pesach Lattin -
Marketing Madness

Demand Media Loosing Money thanks to Panda

Demand Media, the company that writes about everything and depends on search engines for most of its traffic, found itself loosing over $6.4 Million...
Pesach Lattin -
Specials

International SEO #Fail

According to Ani Lopez, from the search-friendly folks at Cardinal Path, there are a lot of interesting issues with International SEO.  As more and...
Pesach Lattin -
Marketing Madness

AdMob to Change to AdWords Type Platform

According to Google, it will be changing the way that AdMob handles auction bidding on cost per click ads. The company will start on...
Pesach Lattin -
Specials

Title Tag SEO Tips Cheat Sheet

Recently Google came out again and emphasized the important of page titles in search results. As they pointed out, they are the first line...
Pesach Lattin -
Specials

Bidding on Trademarks Makes Sense

For many, many years it was considered a complete “no-no” to bid on other brand's trademarks. In fact, worried about possible lawsuits, many performance-marketing...
Pesach Lattin -
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Adtech

Disney Gets Dirty: Playing in Programmatic’s Muddy Waters

Once upon a time, Disney stood as the epitome of wholesome family entertainment. But now, the House of Mouse...
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Adtech

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Connected TV (CTV) just got a wake-up call—or maybe a Molotov cocktail. The Trade Desk has announced Ventura, its new...
Adtech

From Big Ideas to Tiny Banners: How #Adtech Shrinks the Dream

When I resurrected this newsletter from the ashes of my previous endeavor—dusted it off like some overambitious Frankenstein experiment—I...

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Adtech

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Connected TV (CTV) just got a wake-up call—or maybe...
Adtech

From Big Ideas to Tiny Banners: How #Adtech Shrinks the Dream

When I resurrected this newsletter from the ashes of...

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