Tag:gaming

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Marketing Madness

How Do You Market to Gamers? New Study Provides Insight.

A new study has been released from Softonic that looked at how gamers (especially mobile gamers) look at advertising, and marketing efforts in general. ...

Pesach Lattin - 2016-08-07

Marketing Madness

How to Live Stream the 2016 Presidential Conventions

With the Republican National Convention kicking off in Cleveland Monday, followed by next week’s Democratic National Convention in Philadelphia, several digital media companies are...

Megan Turner - 2016-07-18

Latest news

Adtech2024-12-20

2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword 2024 will forever be known as the year advertisers got collectively obsessed...

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Marketing Madness2024-12-18

What is the Perfect Ad?

Spoiler Alert: It’s Still Not What You Think I’ve been talking shop with some of the sharpest creative minds on...

Marketing Madness2024-12-18

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ah, display ads. Like bell-bottoms and vinyl, they’ve been declared dead so many times they’re practically immortal. “Who’s even...

Must read

Adtech2024-12-20

2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword 2024 will...

Marketing Madness2024-12-18

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ah, display ads. Like bell-bottoms and vinyl, they’ve been...