Sunday, December 22, 2024

Tag:fraud

Ad Fraud to Cost $7.2 Billion this Year

It is no surprise that ad fraud is still a big concern going into 2016, but a new study by the Association of National...

Women in Power: Trisha Hawthorne Doesn’t Back Down

Do you know anyone in the industry who has been with the same company for 15 years? Meet Trisha Hawthorne, the head of Cutting...

Tons of Bad Ads Removed from Google

Google claims that they have been successful in preventing people from placing “bad ads” on Google, with the amount of bad ads down by...

Affiliate Fraud? No Way! What to Look Out For

Fraud – we have all experienced it in the real world – but affiliate fraud it is quite rampant in the affiliate world as...

Five Lies New CPA Networks Tell

I saw a post on WarriorForum in which someone claimed that he was going to open his own CPA Network, but needed help with...

How is Internet Advertising Group (IAG Interactive) Still in Business?

It’s almost like an Internet advertising legend of sorts. There’s this story of this company out of Florida, called IAG Interactive that seems to...

Can Affiliate Marketing Hurt Brand’s Reputation?

ADOTAS - Brands are often concerned that working with affiliates comes at the price of relinquishing control over how they are represented within the...

Criminal TypoSquatting on Rise

By registering misspelled web addresses, cyber thugs are seizing innocent victims Sophos, the IT security and data-protection company, is warning internet users to take care...

Latest news

 2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword  2024 will forever be known as the year advertisers got collectively obsessed...
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What is the Perfect Ad? 

Spoiler Alert: It’s Still Not What You Think I’ve been talking shop with some of the sharpest creative minds on...

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ah, display ads. Like bell-bottoms and vinyl, they’ve been declared dead so many times they’re practically immortal. “Who’s even...

Must read

 2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword  2024 will...

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ah, display ads. Like bell-bottoms and vinyl, they’ve been...