Tag:fraud

33490

Marketing Madness

Applications Up by 75% for TAG’s Online Media Verification Program

The Trustworthy Accountability Group (TAG) has released inofmraiton about the number of applications for registration over the past few months, and things are looking...

Pesach Lattin - 2017-08-30

Marketing Madness

Ad Fraud for App Installs Costing $300 Million Per Year

Digital ad fraud is a big problem, and there is really no type that is immune. According to a new report from DataVisor, app...

Pesach Lattin - 2017-08-29

Lawyers Run The World

BREAKING: RevMoutain, RoiRunner, RevGuard Taken Down by Feds

The FTC has charged Blair McNea, Danielle Foss, Jennifer "Jenny Frederick" Johnson et al. with running 59 illegal negative-option “personal care” websites to dupe...

Pesach Lattin - 2017-08-03

Lawyers Run The World

“Low Tech” Click Fraud Ring Busted in Thailand

Most of the click fraud that takes place today is the result of fairly advanced bots and other programs that are able to browse...

Pesach Lattin - 2017-06-14

Marketing Madness

Google Removes Major Ad Fraud Apps by Enistudio

The Google Play store is filled with endless apps that people download to their devices every day. In order to get an app into...

Pesach Lattin - 2017-06-05

Marketing Madness

NoTrove Malware is Killing Ad Network

According to RiskIQ, a new malware is seriously damaging the advertising industry, and ad networks have no idea how to really combat it. William MacArthur,...

Mustafa Khundmiri - 2017-05-24

Marketing Madness

Fake FTC Tech Support Shut Down by Real FTC

The Federal Trade Commission has gotten an injunction against a Florida man who claimed to be offering tech support services on behalf of the...

Pesach Lattin - 2017-04-12

Marketing Madness

Lawsuit Against Rubicon Reveals Major Fraud in Programmatic Advertising

The Guardian is not happy: they say that Rubicon Project has been pocketing money for a while in extra fees when buying inventory from...

Pesach Lattin - 2017-03-29

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Leaders2025-01-15

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing Genius Every so often, a guest comes along who doesn’t just...

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Marketing Madness2025-01-07

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the rebellious new kid with no commercials, endless content, and an...

Lawyers Run The World2025-01-07

How to Narrow the Scope of Information Sought by an FTC Civil Investigative Demand (CID)

A civil investigative demand (“CID”) is the instrument by which the Federal Trade Commission exercises its compulsory process authority...

Must read

Leaders2025-01-15

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing...

Marketing Madness2025-01-07

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the...