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Leaders

ClickBank Names Mick Wiskerchen as New Chief Operating Officer

ClickBank has recently announced that they are appointing Mick Wiskerchen as the new Chief Operating Officer of the company.  Wiskerchen bring with him more...
Pesach Lattin -
Marketing Madness

Both Trump and Clinton Twitter Accounts have 40% Bots as Followers

Anyone with a lot of Twitter followers knows that at least some of them aren’t really humans.  Bots have long been a problem on...
Pesach Lattin -
Marketing Madness

Michael Kulich Obituary

Baruch Dayan Emes. My friend Michael Kulich passed away on September 24th, 2016. We were just talking two days ago about love and relationships, him...
Pesach Lattin -
Marketing Madness

How to Get More Characters Into Your Twitter Ads

Twitter has finally implemented the change that stops counting the characters in the links for images and other websites in Tweets.  This was announced...
Pesach Lattin -
Lawyers Run The World

Is AdBlock Plus Trying to Extort Money from Advertisers?

Adblock Plus had announced that they would begin selling ads (ironic, right) that they deemed ‘acceptable’ through their own platform.  There had been rumors...
Pesach Lattin -
Marketing Madness

Mode Media Closes, Signaling Crash of Display Networks?

The New York Post revealed today that Mode Media, once known as Glam Media was going to shut down. Once billed as the premiere...
Pesach Lattin -
Marketing Madness

Censor Your Instagram Comments with New Feature

If you have thin skin and are easily offended, or your feelings get hurt when people say mean things, the internet might not be...
Pesach Lattin -
Marketing Madness

Mobile App Installs Overtake Facebook and Instagram

In the Mobile App Advertiser Trends Report from Kenshoo, it was reported that Facebook and Instagram are seeing major increases in mobile app install...
Pesach Lattin -
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Adtech

Disney Gets Dirty: Playing in Programmatic’s Muddy Waters

Once upon a time, Disney stood as the epitome of wholesome family entertainment. But now, the House of Mouse...
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Adtech

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Connected TV (CTV) just got a wake-up call—or maybe a Molotov cocktail. The Trade Desk has announced Ventura, its new...
Adtech

From Big Ideas to Tiny Banners: How #Adtech Shrinks the Dream

When I resurrected this newsletter from the ashes of my previous endeavor—dusted it off like some overambitious Frankenstein experiment—I...

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Adtech

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Connected TV (CTV) just got a wake-up call—or maybe...
Adtech

From Big Ideas to Tiny Banners: How #Adtech Shrinks the Dream

When I resurrected this newsletter from the ashes of...

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