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Marketing Madness

Consumer Packaged Goods Finally Embracing Online Marketing?

In the US consumer packaged goods, (CPGs are companies such a cereal companies, softdrink, toilet paper companies-- anything used in high quantities at low prices) make...
Pesach Lattin -
Lawyers Run The World

First Snapchat Speed-Filter Related Criminal Charges Filed

Filed under "really dumb stuff to do," a teenage driver in George is facing criminal charges for causing a collision while using the Snapchat...
Pesach Lattin -
Marketing Madness

Why Are People Freaking Out Over Starbucks Pink Drink on Instagram?

It’s been a great week for Starbucks lovers! On the heels of the coffee giant’s announcement of their new Vanilla Sweet Cream Cold Brew...
Pesach Lattin -
Marketing Madness

Social Networks Sign Hate Speech Treaty

Tech companies including Facebook, YouTube, Twitter and Microsoft have all recently signed a ‘code of conduct’ that was created by the European Commission.  The...
Pesach Lattin -
Marketing Madness

Global Mobile Ad Blocking Doubles In A Year

A new report was released concerning the state of mobile ad blocking globally.  With all the changes over the past year, it will be...
Pesach Lattin -
Marketing Madness

Is Twitter a Misogynistic Haven of Sexist Trolls?

Whether it is right or wrong, most people know that on the Internet there is very little ‘filter’ in what people say.  When getting...
Pesach Lattin -
Marketing Madness

Facebook Takes Aim At Google Display Network

Facebook has been steadily growing their advertising services, which is where they make the vast majority of their billions in annual revenue.  Since the...
Pesach Lattin -
Marketing Madness

These Words Can Hurt Your Business Growth

I read an interesting article about about certain phrases we commonly use and how they can “drive you crazy”. In example, “Think outside of...
James Carner -
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Adtech

Disney Gets Dirty: Playing in Programmatic’s Muddy Waters

Once upon a time, Disney stood as the epitome of wholesome family entertainment. But now, the House of Mouse...
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Adtech

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Connected TV (CTV) just got a wake-up call—or maybe a Molotov cocktail. The Trade Desk has announced Ventura, its new...
Adtech

From Big Ideas to Tiny Banners: How #Adtech Shrinks the Dream

When I resurrected this newsletter from the ashes of my previous endeavor—dusted it off like some overambitious Frankenstein experiment—I...

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Adtech

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Connected TV (CTV) just got a wake-up call—or maybe...
Adtech

From Big Ideas to Tiny Banners: How #Adtech Shrinks the Dream

When I resurrected this newsletter from the ashes of...

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