Tuesday, November 26, 2024
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Marketing Madness

Twitter & Yahoo Meet for Possible Merger Talks

High level executives from Yahoo, including CEO Marissa Mayer, met with other ranking representatives from Twitter to discuss the possibility of a merger last...
Pesach Lattin -
Lawyers Run The World

Supreme Court Refuses to Hear Google in ROI Class Action Case

Google has been in legal battles concerning disputes in their AdWords platform since way back in 2009.  Several pay-per-click marketers filed a class-action law...
Pesach Lattin -
Lawyers Run The World

Legal Problems Plague ANA Transparency Report

The Association of National Advertisers (ANA) has teamed up with K2 Intelligence to look at the state of transparency within the ad industry.  They...
Pesach Lattin -
Marketing Madness

Social Mob Goes after Stanford Rapist’s Friend Leslie Rasmussen

For sure the rape sentence of Brock Turner, who will forever be known as the “Stanford Rapist” is a discussion we need as a...
Pesach Lattin -
Lawyers Run The World

Feds Go Hard After Scammers Colby Fox and Christopher Reinhold

According to Jessica Rich, the Director of the FTC’s Bureau of Consumer Protection, marketers Colby Fox and Christopher Reinhold have been scamming customers for...
Pesach Lattin -
Marketing Madness

Content.Ad Appoints Key Executives in Expansion

Content.ad, one of the largest and fastest-growing native content networks in the world, has appointed two veteran technology executives - Michael Rosenberg as Chief...
Pesach Lattin -
Marketing Madness

Four Important Reasons You Should Test Facebook Dark Posts

Advertisers now have the ability to promote unpublished (otherwise known as “dark”) posts within the News Feeds of Fans. An unpublished post is a status...
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Marketing Madness

BuzzFeed Says Trump is “Health Hazard” and Kills GOP Ad Buy

BuzzFeed, saying that Donald Trump, the presumptive republican nominee for President is a “Hazard to Health,” has refused to accept ads from the GOP...
Pesach Lattin -
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Adtech

Adtech’s Lemon Market: Why We Keep Buying Sour Fruit and Calling It Progress

Adtech is starting to feel like a carnival funhouse—flashy, disorienting, and filled with surprises that make you question your...
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Adtech

Disney Gets Dirty: Playing in Programmatic’s Muddy Waters

Once upon a time, Disney stood as the epitome of wholesome family entertainment. But now, the House of Mouse...
Adtech

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Connected TV (CTV) just got a wake-up call—or maybe a Molotov cocktail. The Trade Desk has announced Ventura, its new...

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Adtech

Adtech’s Lemon Market: Why We Keep Buying Sour Fruit and Calling It Progress

Adtech is starting to feel like a carnival funhouse—flashy,...
Adtech

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Connected TV (CTV) just got a wake-up call—or maybe...

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