Sunday, December 22, 2024

Tag:facebook

Small Businesses Use Facebook to Generate Awareness

A recent survey conducted by Alignable, which is a local business networking site, looked at the behaviors of many small businesses in regards to...

Facebook Messenger Platform Bots Launched

The Facebook Messenger platform has recently launched the ability to build bots for businesses (beta version only) to help take care of a wide...

Identify Under-Performing Ads on Facebook

Facebook has launched a new tool in the Ads Manager to help identify under-performing advertisements.  The ads that are flagged as poor performers will...

Facebook Audience Network Open to Everyone

Facebook has been Beta testing their Facebook Audience Network (FAN) service on mobile sites for some time now.  Using just a limited number of...

App Install from Facebook up 350%

The most recent report from Kenshoo on mobile app advertising has just been released, covering the second quarter of 2015.  The report has some...

Takes Some Kahunas To Turns Down $3 Billion

Last week I wrote about why it made sense for Facebook to make a bid for SnapChat and overwhelmingly many wanted to see a...

Social Media Strategy is Key

There’s no doubt about the fact that social media is hot. If you don’t have a strong presence on the popular social media sites...

Study: Facebook Likes Are Junk

Another Study has questioned the value of Facebook likes. According to Dr. Tina McCorkindale, a professor from Appalachian State University, likes mean almost nothing...

Latest news

 2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword  2024 will forever be known as the year advertisers got collectively obsessed...
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What is the Perfect Ad? 

Spoiler Alert: It’s Still Not What You Think I’ve been talking shop with some of the sharpest creative minds on...

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ah, display ads. Like bell-bottoms and vinyl, they’ve been declared dead so many times they’re practically immortal. “Who’s even...

Must read

 2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword  2024 will...

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ah, display ads. Like bell-bottoms and vinyl, they’ve been...