Sunday, December 22, 2024

Tag:facebook

Targeted Live Broadcasts Now Available from Facebook

Facebook’s live streaming service has become very popular very quickly, especially with marketers. Having the ability to communicate directly with viewers has been very...

Facebook Making Changes to Virtual Ban Marketers

This week Facebook announced that they were planning to make a number of significant changes to their news feed algorithm.  These changes are going...

Four Important Reasons You Should Test Facebook Dark Posts

Advertisers now have the ability to promote unpublished (otherwise known as “dark”) posts within the News Feeds of Fans. An unpublished post is a status...

Social Networks Sign Hate Speech Treaty

Tech companies including Facebook, YouTube, Twitter and Microsoft have all recently signed a ‘code of conduct’ that was created by the European Commission.  The...

Facebook Takes Aim At Google Display Network

Facebook has been steadily growing their advertising services, which is where they make the vast majority of their billions in annual revenue.  Since the...

Facebook Shuts Down Ad Exchange

Facebook’s Ad Exchange (FBX) has been a service that allows third party companies to purchase ads on the social network for quite a few...

Facebook is NOT Silencing Conservatives

Over the past week there has been something of a firestorm of news regarding allegations that Facebook has been manipulating their ‘Trending Topics’ section...

Facebook Mobile Ad Revenue Jumps by 76% in 3 months!

It’s that time of year again where the major tech companies are releasing their Q1 results.  While marketers can largely ignore much of the...

Latest news

 2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword  2024 will forever be known as the year advertisers got collectively obsessed...
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What is the Perfect Ad? 

Spoiler Alert: It’s Still Not What You Think I’ve been talking shop with some of the sharpest creative minds on...

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ah, display ads. Like bell-bottoms and vinyl, they’ve been declared dead so many times they’re practically immortal. “Who’s even...

Must read

 2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword  2024 will...

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ah, display ads. Like bell-bottoms and vinyl, they’ve been...