Friday, November 22, 2024
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Marketing Madness

Desktop Purchasing Grew? During Holiday Season Yep!

A new comScore report came out and reports that for the time frame of November 1 through December 18 of this year’s holiday season....
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Marketing Madness

Mobile Passes Desktop for Global Internet Usage

StatCounter has recently announced that according to their data, mobile devices are generating more of the total global internet traffic than PCs for the...
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Marketing Madness

Study: Desktop Advertising is Crashing Fast

Once the most popular form of digital advertising, desktop ads have been overtaken by mobile in terms of total ad dollars spent.  According to...
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Adtech

Disney Gets Dirty: Playing in Programmatic’s Muddy Waters

Once upon a time, Disney stood as the epitome of wholesome family entertainment. But now, the House of Mouse...
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Adtech

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Connected TV (CTV) just got a wake-up call—or maybe a Molotov cocktail. The Trade Desk has announced Ventura, its new...
Adtech

From Big Ideas to Tiny Banners: How #Adtech Shrinks the Dream

When I resurrected this newsletter from the ashes of my previous endeavor—dusted it off like some overambitious Frankenstein experiment—I...

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Adtech

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Connected TV (CTV) just got a wake-up call—or maybe...
Adtech

From Big Ideas to Tiny Banners: How #Adtech Shrinks the Dream

When I resurrected this newsletter from the ashes of...

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