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Specials

When Affiliates Think Like Advertisers More Money is Made

The most successful affiliates think like an advertiser.  An affiliate is, in pure terms, an extension of an advertisers marketing arm.  That is, the...
Jim Lillig -
Specials

10 Great Women of CPA Affiliate Marketing

Last week we had a highly publicized article about 10 Women of Affiliate Marketing, and a lot of people came back to me asking...
Pesach Lattin -
Marketing Madness

Official Top 10 CPA Networks Announced

Performance Marketing Insider is proud to announce the results of our Top 10 CPA Networks Survey for the Winter 2012. This survey is a...
Pesach Lattin -
Specials

Track Down an Offer, Stop Brokering

I’d say the biggest issue with our industry is the horrible amount of brokering that goes on. One network runs an offer from an...
Pesach Lattin -
Specials

Established Methods to Monetize Blogs

Never mind the ebooks and so-called special reports -- where are the real inside scoops? Hear the perspective of bloggers who monetize blog content using performance marketing. This is Part 1 of the survey results.
Vernessa Taylor | CoachNotes Blog -
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Adtech

Disney Gets Dirty: Playing in Programmatic’s Muddy Waters

Once upon a time, Disney stood as the epitome of wholesome family entertainment. But now, the House of Mouse...
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Adtech

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Connected TV (CTV) just got a wake-up call—or maybe a Molotov cocktail. The Trade Desk has announced Ventura, its new...
Adtech

From Big Ideas to Tiny Banners: How #Adtech Shrinks the Dream

When I resurrected this newsletter from the ashes of my previous endeavor—dusted it off like some overambitious Frankenstein experiment—I...

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Adtech

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Connected TV (CTV) just got a wake-up call—or maybe...
Adtech

From Big Ideas to Tiny Banners: How #Adtech Shrinks the Dream

When I resurrected this newsletter from the ashes of...

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