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Marketing Madness

Revcontent Ranked on the Inc 500 as one of the fastest-growing companies in the US

Revcontent was ranked #215 on the Inc. 5000, the most prestigious ranking of the nation's fastest-growing private companies. With the 2017 Inc. 5000 being...
Pesach Lattin -
Marketing Madness

Performance Marketing Leaders Clickbooth Acquire Affiliate Tracking Dashboard ThriveTracker

Clickbooth, worldwide #1 affiliate network, proprietary performance exchange, and a portfolio company of private equity firm Centre Lane Partners, has acquired Thrive by iPyxel...
Pesach Lattin -
Specials

Networks Need to Stop Competing with Their Affiliates

Would you ever choose to put your most important business decisions in the hands of your direct competition? The clear answer should be a...
Lyndsie Ezell -
Marketing Madness

Huge Free Party @ Affiliate Summit East 2012

Are you attending the sold out Affiliate Summit East this month? If you are on top of the affiliate and performance marketing industry you...
Lyndsie Ezell -
Marketing Madness

ClickBooth Makes Big Hire

James Epstein recently started as General Counsel. Epstein will act as the senior attorney of Clickbooth’s legal department, facilitating the achievement of the company’s...
Lyndsie Ezell -
Marketing Madness

Clickbooth Presents THE Party of Ad:Tech San Francisco

Clickbooth is hosting another one of their infamous parties at Ad:Tech SF this year and if you are in town you CANNOT miss this...
Lyndsie Ezell -
Marketing Madness

ClickBooth Leaving DirectTrack for Cake Marketing

Performance Marketing Insider has learned that ClickBooth, the mega-CPA network, has signed an agreement with Cake Marketing to become their affiliate CPA tracking system....
Pesach Lattin -
Lawyers Run The World

ClickBooth Accused by Former Employee

Beware the Ides of March. This saying, made famous by William Shakespeare's play Julius Caesar, was a warming to Caesar that he was about...
Pesach Lattin -
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Once upon a time, Disney stood as the epitome of wholesome family entertainment. But now, the House of Mouse...
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The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Connected TV (CTV) just got a wake-up call—or maybe a Molotov cocktail. The Trade Desk has announced Ventura, its new...
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From Big Ideas to Tiny Banners: How #Adtech Shrinks the Dream

When I resurrected this newsletter from the ashes of my previous endeavor—dusted it off like some overambitious Frankenstein experiment—I...

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Adtech

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Connected TV (CTV) just got a wake-up call—or maybe...
Adtech

From Big Ideas to Tiny Banners: How #Adtech Shrinks the Dream

When I resurrected this newsletter from the ashes of...

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