Tag:business leads

Marketing Madness

Apple Gets a $2 Billion Wake-Up Call: Pocket Change or Reality Check?

Oh, look at Apple, stumbling into a bit of a mess, haven't they? Hit with a whopping $1.95 billion "oopsie" fine by the EU,...

Pesach Lattin - 2024-03-06

Marketing Madness

Unveiling the Intricate Nexus: Decoding the Relationship Between Attention and Brand Outcomes

Let's start here: Understanding the nuanced correlation between capturing consumer attention and achieving concrete brand outcomes has proven to be an intricate puzzle. A...

Pesach Lattin - 2023-08-24

Crypto Blockchain

5 Ways To Engage Creative Consumers in the Metaverse

The creator economy is booming, with more and more people turning to creative pursuits to express themselves and make a living. Creative consumers are also...

Pesach Lattin - 2022-11-16

Marketing Madness

How to Use the 4A Framework For Marketing Genius

The 4A Framework is a content strategy that involves creating four pieces of content on the same topic, each from a different angle. ...

Pesach Lattin - 2022-06-21

Profiles

Steve Hall, Scam or Legit Expert?

Works for: Steve Hall Photography Title: Photographer Do you know anything about them? Rate them, leave a review!

Pesach Lattin - 2019-11-08

Profiles

Jose Rivera, Scam or Legit Expert?

Works for: Axxess, Inc. - MobiAxxess Performance Network Title: CEO Do you know anything about them? Rate them, leave a review!

Pesach Lattin - 2019-11-08

Profiles

Jason Cohen, Scam or Legit Expert?

Works for: Compass / Title: Real Estate Agent Do you know anything about them? Rate them, leave a review!

Pesach Lattin - 2019-11-08

Profiles

Michael Bassik, Scam or Legit Expert?

Works for: Yes and Company Title: CEO Do you know anything about them? Rate them, leave a review!

Pesach Lattin - 2019-11-08

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Adtech2024-11-22

Disney Gets Dirty: Playing in Programmatic’s Muddy Waters

Once upon a time, Disney stood as the epitome of wholesome family entertainment. But now, the House of Mouse...

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Adtech2024-11-21

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Connected TV (CTV) just got a wake-up call—or maybe a Molotov cocktail. The Trade Desk has announced Ventura, its new...

Adtech2024-11-21

From Big Ideas to Tiny Banners: How #Adtech Shrinks the Dream

When I resurrected this newsletter from the ashes of my previous endeavor—dusted it off like some overambitious Frankenstein experiment—I...

Must read

Adtech2024-11-21

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Connected TV (CTV) just got a wake-up call—or maybe...

Adtech2024-11-21

From Big Ideas to Tiny Banners: How #Adtech Shrinks the Dream

When I resurrected this newsletter from the ashes of...