Monday, December 23, 2024

Tag:boycott

YouTube Bans Ads on New Channels

The video-sharing website has tightened up its model and as of now will no longer serve ads on YouTube Partner Program (YPP) videos until...

Australians Join YouTube Boycott for Supporting Terrorism

Two major advertisers, Telstra and Tourism Australia have become the latest organisations to join the YouTube boycott after it was discovered they refused to...

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 2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword  2024 will forever be known as the year advertisers got collectively obsessed...
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What is the Perfect Ad? 

Spoiler Alert: It’s Still Not What You Think I’ve been talking shop with some of the sharpest creative minds on...

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ah, display ads. Like bell-bottoms and vinyl, they’ve been declared dead so many times they’re practically immortal. “Who’s even...

Must read

 2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword  2024 will...

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ah, display ads. Like bell-bottoms and vinyl, they’ve been...