Wednesday, October 30, 2024

Tag:advertising lawyer

Court Rules Anti-SPAM Law Only Imposes Liability on Advertisers

On September 22, 2017, the District Court for the Northern District of California granted defendant’s motion to dismiss plaintiffs’ first amended complaint filed in...

First FTC Complaint Against Individual Social Media Influencers

The Federal Trade Commission has announced that social media influencers that are widely followed in the online gaming community have settled charges that they...

ROSCA Compliance: 10 Things All Marketers Must Know

While many surmised that the new administration might bring with it less stringent regulatory scrutiny, the Federal Trade Commission is showing no signs of...

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Gary V’s Ten Commandments for the Attention Economy (Thou Shalt Day Trade Thy Audience)

Lou Paskalis gives us a gem from Gary Vaynerchuk’s wisdom vault. It’s a Top Ten list for marketers that’ll...
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Sprinkling Fairy Dust on CTV Ads: When Artificial Intelligence Meets Artificial Results

Connected TV (CTV) advertising was hyped as the marketer’s latest shiny toy—a seamless fusion of creativity and data-driven precision,...

Alphabet Soup Streaming: Evan Shapiro’s Recipe for Acronym Detox

Evan Shapiro’s recent takedown of the TV industry’s acronym addiction is nothing short of a public intervention for a...

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Sprinkling Fairy Dust on CTV Ads: When Artificial Intelligence Meets Artificial Results

Connected TV (CTV) advertising was hyped as the marketer’s...