Sunday, December 22, 2024

Tag:advertising lawyer

Court Rules Anti-SPAM Law Only Imposes Liability on Advertisers

On September 22, 2017, the District Court for the Northern District of California granted defendant’s motion to dismiss plaintiffs’ first amended complaint filed in...

First FTC Complaint Against Individual Social Media Influencers

The Federal Trade Commission has announced that social media influencers that are widely followed in the online gaming community have settled charges that they...

ROSCA Compliance: 10 Things All Marketers Must Know

While many surmised that the new administration might bring with it less stringent regulatory scrutiny, the Federal Trade Commission is showing no signs of...

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 2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword  2024 will forever be known as the year advertisers got collectively obsessed...
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What is the Perfect Ad? 

Spoiler Alert: It’s Still Not What You Think I’ve been talking shop with some of the sharpest creative minds on...

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ah, display ads. Like bell-bottoms and vinyl, they’ve been declared dead so many times they’re practically immortal. “Who’s even...

Must read

 2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword  2024 will...

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ah, display ads. Like bell-bottoms and vinyl, they’ve been...