Wednesday, January 22, 2025
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Tag:ad fraud

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Marketing Madness

Most People Are Dumb about Cyber-Security and Will Open Anything

A study that was recently published by the Fredrich-Alexander University of Erlangen-Nuremberg, Germany found that web users are still engaging in behaviors that everyone...
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Lawyers Run The World

Senator Mark Warnner Pushes FTC to Address Ad Fraud

Digital ad fraud is a major concern for marketers, but it looks like it is really starting to draw the attention of others as...
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Leaders

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing Genius Every so often, a guest comes along who doesn’t just...
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Marketing Madness

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the rebellious new kid with no commercials, endless content, and an...
Lawyers Run The World

How to Narrow the Scope of Information Sought by an FTC Civil Investigative Demand (CID)

A civil investigative demand (“CID”) is the instrument by which the Federal Trade Commission exercises its compulsory process authority...

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Leaders

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing...
Marketing Madness

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the...

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