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Tag:ad fraud

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Marketing Madness

Most People Are Dumb about Cyber-Security and Will Open Anything

A study that was recently published by the Fredrich-Alexander University of Erlangen-Nuremberg, Germany found that web users are still engaging in behaviors that everyone...
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Lawyers Run The World

Senator Mark Warnner Pushes FTC to Address Ad Fraud

Digital ad fraud is a major concern for marketers, but it looks like it is really starting to draw the attention of others as...
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Adtech

Disney Gets Dirty: Playing in Programmatic’s Muddy Waters

Once upon a time, Disney stood as the epitome of wholesome family entertainment. But now, the House of Mouse...
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Adtech

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Connected TV (CTV) just got a wake-up call—or maybe a Molotov cocktail. The Trade Desk has announced Ventura, its new...
Adtech

From Big Ideas to Tiny Banners: How #Adtech Shrinks the Dream

When I resurrected this newsletter from the ashes of my previous endeavor—dusted it off like some overambitious Frankenstein experiment—I...

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Adtech

The Trade Desk’s Ventura: Shaking Up CTV or Just Stirring the Pot?

Connected TV (CTV) just got a wake-up call—or maybe...
Adtech

From Big Ideas to Tiny Banners: How #Adtech Shrinks the Dream

When I resurrected this newsletter from the ashes of...

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