Tag:acquisition

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Adtech

The MediaMath Debacle: Is This Ad Tech’s Theater of the Absurd?

In the tumultuous world of business, where the unexpected often becomes the norm, the recent acquisition of MediaMath by Infillion has sent shockwaves rippling...

Pesach Lattin - 2023-09-28

Marketing Madness

Yelp Acquires Turnstyle for Improved Business Services

Turnstyle, which is a company that offers WiFi-based marketing solutions, including loyalty programs, has been purchased by Yelp for a reported $20 million. While...

Pesach Lattin - 2017-04-09

Marketing Madness

ClickDealer Expands with Buying Fiksu Tech

ClickDealer, a global performance marketing agency, has acquired the assets of Fiksu, the data-fueled mobile marketing technology company, and is excited to welcome them to...

Pesach Lattin - 2016-06-02

Latest news

Leaders2025-01-15

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing Genius Every so often, a guest comes along who doesn’t just...

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Marketing Madness2025-01-07

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the rebellious new kid with no commercials, endless content, and an...

Lawyers Run The World2025-01-07

How to Narrow the Scope of Information Sought by an FTC Civil Investigative Demand (CID)

A civil investigative demand (“CID”) is the instrument by which the Federal Trade Commission exercises its compulsory process authority...

Must read

Leaders2025-01-15

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing...

Marketing Madness2025-01-07

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the...