Sunday, December 22, 2024
All

News

CTV/OTT Streaming

Dive into the Audigent and Experian Partnership

This week audigent announced an integration with Experian, the world’s leading global information services company, making Experian identity and audiences available directly within Audigent’s...
Pesach Lattin -
CTV/OTT Streaming

FuboTV hit With CyberAttack During WorldCup

FuboTV was hit by a cyber attack Wednesday during a World Cup semifinal match, but service was restored quickly and there's no evidence of...
Pesach Lattin -
News

Carla Vernón made CEO of Honest Company

From Amazon.com to General Mills, Carla Vernón has proven herself a leader in the digital-native space. Now, as CEO of The Honest Company, she's...
Pesach Lattin -
News

Bill that Bans TikTok on Federal Phones passes Senate

The U.S. Senate has passed a bill to block federal employees from using TikTok on government-owned devices, Reuters reported. The bill still needs to be...
Pesach Lattin -
News

IAB Adds Pam Zucker and Jack Koch to Team

The Interactive Advertising Bureau (IAB) has made two appointments to its senior team. Pam Zucker has been appointed as senior vice-president, chief strategy officer, while...
Pesach Lattin -
News

Acceleration Partners Grows with Two More Huge Acquisitions

Acceleration Partners, the leading global partnership and affiliate marketing agency, has announced a merger with Influencer Response and Volt Agency, two industry-leading direct response-focused...
Pesach Lattin -
Metaverse

How Luxury Brands Are Embracing Immersive Content (UPDATED)

As any fashionista knows, luxury brands are always one step ahead of the competition. They have to be, to maintain their high-end image. So,...
Pesach Lattin -
Marketing Madness

Are Your Ads Funding Terrorism?

While brands are rightly concerned about their advertising showing on sites that promote white supremacy and terrorism, they may be surprised to learn that...
Pesach Lattin -
1...303132...38Page 31 of 38

Latest news

Adtech

 2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword  2024 will forever be known as the year advertisers got collectively obsessed...
Marketing Madness

What is the Perfect Ad? 

Spoiler Alert: It’s Still Not What You Think I’ve been talking shop with some of the sharpest creative minds on...
Marketing Madness

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ah, display ads. Like bell-bottoms and vinyl, they’ve been declared dead so many times they’re practically immortal. “Who’s even...

Must read

Adtech

 2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword  2024 will...
Marketing Madness

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ah, display ads. Like bell-bottoms and vinyl, they’ve been...

You might also likeRELATED
Recommended to you

Kirk Deis, Scam or Legit Expert?

Works for: Treehouse 51 Title: DIGITAL AGENCY CEO & FOUNDER Do...
Pesach Lattin -
Adtech

 2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword  2024 will...
Pesach Lattin -
Adtech

FTC Sends Warning Letters to Healthcare Lead Generators

The Federal Trade Commission is watching the healthcare lead...
Richard B. Newman -

ARCHIVE

Must Read

Hot Topics

About Us

ADOTAT is the leading digital publication for CMOs online. Published by Pesach Lattin, renown online advertising journalist and leader.

Contact us: pace@lattin.us

Follow Us

© Copyright 2022 Pesach CV Lattin & ADOTAT.com