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Inside DRAGONBRIDGE, the Chinese Government’s Influence Operations

The Chinese government's influence operations on social media platforms have become a major concern for global security and democracy. The recent revelation by Google...
Pesach Lattin -
News

Inside the Vastflux Ad-Scam

Security researchers at Human Security recently uncovered a widespread attack on the online advertising ecosystem that has impacted millions of people and defrauded hundreds...
Pesach Lattin -
News

IAB Chief Blames “Extremists” for Attempting to Destroy Ad Industry

David Cohen, CEO of the Interactive Advertising Bureau (IAB), has accused "extremists" of attempting to cripple the advertising industry in America. Speaking at the...
Pesach Lattin -
Marketing Madness

Dataly Media Accused of Major Scheme to Defraud Advertisers

In a press release today, Ad security company Confiant claims it has identified an ongoing cookie-stuffing scheme allegedly perpetrated by Dataly Media, an affiliate...
Pesach Lattin -
Lawyers Run The World

FTC Explores Changes to Biz Opp Rule to Include Money-Making, Business Coaching and Mentoring, and eCommerce and Investment Opportunities

The Business Opportunity Rule ("Bizz Opp Rule") was first adopted in 2012.  It applies to commercial arrangements where a seller solicits a prospective buyer...
Richard B. Newman -
Marketing Madness

Inside the TikTok Scandal

It's becoming more and more clear that TikTok may not be able to stay in the US. A new report says that ByteDance, the Chinese...
Pesach Lattin -
News

Kessler Group is now Onboard Partners

The Kessler Group is getting a new name. As of today, the company has rebranded to Onboard Partners. While keeping their 40 years of history...
Pesach Lattin -
CTV/OTT Streaming

Andrew Bennett to Lead Living Room Device Business

Amazon has just announced the creation of a single unit for third-party living room device business development and partner marketing for its Prime Video,...
Pesach Lattin -
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Latest news

Leaders

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing Genius Every so often, a guest comes along who doesn’t just...
Marketing Madness

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the rebellious new kid with no commercials, endless content, and an...
Lawyers Run The World

How to Narrow the Scope of Information Sought by an FTC Civil Investigative Demand (CID)

A civil investigative demand (“CID”) is the instrument by which the Federal Trade Commission exercises its compulsory process authority...

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Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

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Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the...

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Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

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