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Jimmy John’s Serves Up MILFs with Yung Gravy

It looks like Jimmy John's and Yung Gravy are bringing a new twist to this year's Valentine's Day celebrations. They've partnered up to release...
Pesach Lattin -
Marketing Madness

Terence Kawaja Compares Advertising Agencies to Cockroaches

Terence Kawaja, CEO of Luma Partners, gave a controversial presentation at the 4A's Decisions conference, where he compared agencies to cockroaches. During the presentation,...
Pesach Lattin -
News

AMAZING: Netflix Double’s Ad-Supported Tier in January

Netflix's move into advertising is showing progress, albeit slowly. The streaming giant has informed advertisers that new sign-ups for the ad-supported tier have doubled...
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News

Digiday Bashes Snapchat in a Strange Article

The article from Digiday titled "Snapchat's pitch to advertisers is starting to feel as ephemeral as its content — and its Q4 results prove...
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News

Fyre Festival CEO Launches Comeback after Leaving Prison

Billy McFarland, the CEO of Fyre Media, has become known for his role in the failed Fyre Festival of 2017. The festival, which was...
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News

Retargeting Scam Exposed by Polygraph

Advertisers are falling victim to a retargeting fraud scam that is costing them millions of dollars every day. Cybersecurity firm Polygraph has uncovered the...
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News

GroupM Launches New Super Agency EssenseMediaCom

The global advertising industry has seen a number of major changes in recent years, and the unveiling of EssenceMediacom is no exception. GroupM, the...
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Lawyers Run The World

FTC’s BCP Issues Criminal Liaison Unit Report Outlining Wrongdoer Accountability Efforts

On January 30, 2023, the Criminal Liaison Unit of the Federal Trade Commission’s Bureau of Consumer Protection (BCP CLU) issued its 2022 Criminal Liaison...
Richard B. Newman -
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 2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword  2024 will forever be known as the year advertisers got collectively obsessed...
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Spoiler Alert: It’s Still Not What You Think I’ve been talking shop with some of the sharpest creative minds on...
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Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

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Works for: Treehouse 51 Title: DIGITAL AGENCY CEO & FOUNDER Do...
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FTC Sends Warning Letters to Healthcare Lead Generators

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