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FTC Charges Company for Review Hijacking on Amazon

Online shopping has become a common practice in recent years, and it has become increasingly important for customers to rely on product reviews to...
Adotat Staff -
News

Instagram says goodbye to live shopping: Time to start hoarding your Reels views

Instagram has announced it will sunset its live shopping feature on 16 March, after removing the Shop tab from its navigation bar earlier this...
Adotat Staff -
Marketing Madness

WTF is De-Influencing?

De-influencing, the practice of criticizing influencer recommendations and encouraging consumers to think twice before buying a product, is a growing trend among younger generations....
Adotat Staff -
News

Texas Attorney General Launches Investigation into Rudy Giuliani Promoted Scam

The state of Texas is investigating the marketing claims of Home Title Lock, a California-based anti-fraud service that has been promoted by Rudy Giuliani,...
Adotat Staff -
CTV/OTT Streaming

Digital Video beats Linear TV for First Time Ever

US adults are set to spend more time watching digital video on platforms like Netflix, TikTok, and YouTube than traditional TV for the first...
Adotat Staff -
Hiring & Management

SJ Luedtke Scores with CMO Position at Houston Dynamo Football Club

Houston Dynamo Football Club (HDFC) has announced that SJ Luedtke will be joining the team as its new chief marketing officer. Luedtke, who previously...
Adotat Staff -
Marketing Madness

Inside Yahoo’s Massive Advertising Layoffs

A Yahoo spokesperson told CNBC that the company would provide severance packages to domestic employees who had lost their jobs. Yahoo didn’t provide specific...
Adotat Staff -
CTV/OTT Streaming

Sling TV Takes a Swing at Free Streaming with Freestream Launch

Sling TV, the virtual MVPD, just dropped a bomb on the streaming world with the launch of Sling Freestream, a completely free ad-supported streaming...
Pesach Lattin -
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