Wednesday, December 25, 2024

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Yes, Black Influencers Are Treated Differently and Paid Less

Black influencers are treated differently, paid less, and seen as less serious than their white counterparts. This is a problem that has persisted in...

Out-of-Home Streaming: Atmosphere is a Breath of Fresh Air

Atmosphere is a streaming service that focuses on out-of-home streaming services that lift the mood in bars, restaurants, and other third spaces. The platform...

LinkedIn VP of Marketing Jim Habig Shares Insights for Complex B2B Marketing Cycles

As B2B marketers navigate the complex and ever-changing landscape of the digital world, it's essential to stay up-to-date on the latest trends and strategies...

Vogue’s Trademark Violation Lawsuit Against Drake and 21 Savage Ends in Settlement

Condé Nast has reportedly won an undisclosed financial settlement in a lawsuit charging that music stars Drake and 21 Savage violated Vogue's trademark last...

Data Brokers Beware: FTC’s Lawsuit Against Kochava Could Set Precedent

Kochava, an Idaho-based data broker, is currently in a federal lawsuit with the Federal Trade Commission (“FTC”) over the unrestricted sale of precise consumer...

Biden’s Executive Order: The Knight in Shining Armor Against Algorithmic Discrimination

Once upon a time, in a land far, far away, there was a kingdom ruled by tech companies. These companies had created algorithms to...

JPMorgan Admits They Were Scammed with Acquisition of Frank

JPMorgan Chase's $175 million acquisition of Frank, a startup that was said to help students navigate the financial aid system, has turned into a...

FTC Charges Company for Review Hijacking on Amazon

Online shopping has become a common practice in recent years, and it has become increasingly important for customers to rely on product reviews to...

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 2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword  2024 will forever be known as the year advertisers got collectively obsessed...

What is the Perfect Ad? 

Spoiler Alert: It’s Still Not What You Think I’ve been talking shop with some of the sharpest creative minds on...

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ah, display ads. Like bell-bottoms and vinyl, they’ve been declared dead so many times they’re practically immortal. “Who’s even...

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 2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword  2024 will...

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

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