Saturday, December 21, 2024

Lawyers Run The World

ClickBooth Accused by Former Employee

Beware the Ides of March. This saying, made famous by William Shakespeare's play Julius Caesar, was a warming to Caesar that he was about...

False Headers Violate California Law Says Court

On February 24, 2012 in the matter of Balsam v. Trancos, Inc., the California Court of Appeal  held that: (1) commercial e-mail header information...

Adscend Media Says Facebook Allegations are Bunk

This past week, Facebook along with the Washington State Attorney general, sued Adscend Media claiming that they were defacto spamming Facebook with “likes.”  This...

How to Guarantee the FTC Will Bust You

It has been approximately two years since the Federal Trade Commission published its “Final Guides Governing Endorsements, Testimonials - Changes Affecting Testimonial Advertisements, Bloggers,...

Facebook Likes Against the Law?

Did you know that Facebook “likes” could be illegal? Accordig to a federal judge, Lucy Koh, a lawsuit against Facebook is allowed to continue....

New Bill Threat to Online Marketers

Congress is at it, again. The House Judiciary Committee is currently meeting to decide what the next steps are for SOPA. As an affiliate...

Google Suspends over 500 Fraudulent Ads

MoneyLife.com - Google finally acknowledges that when advertisers are seedy small businesses the publisher has greater responsibility in accepting such advertisements Consumer groups have been...

Will Affiliates Get Slammed with Copyright Enforcement Push?

The Stop Online Piracy Act is currently before the US House of Representatives Judiciary Committee, and hearing will begin this week. The online advertising...

Latest news

 2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword  2024 will forever be known as the year advertisers got collectively obsessed...

What is the Perfect Ad? 

Spoiler Alert: It’s Still Not What You Think I’ve been talking shop with some of the sharpest creative minds on...

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ah, display ads. Like bell-bottoms and vinyl, they’ve been declared dead so many times they’re practically immortal. “Who’s even...

Must read

 2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword  2024 will...

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ah, display ads. Like bell-bottoms and vinyl, they’ve been...

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FTC Sends Warning Letters to Healthcare Lead Generators

The Federal Trade Commission is watching the healthcare lead...