Thursday, January 23, 2025

Lawyers Run The World

Fraud Expert Ben Edelman Publishes Best Practices in Affiliate Management

More and more companies, both online and off, are turning to performance marketing programs to help boost their sales. While this is certainly a...

Google May owe up to $1Billion

Google has already had to pay $15.8 million in a lawsuit brought on by a company named Vringo (through a subsidiary called I/P engine)...

Revenge Porn Facing Legal Challenges

You might be wondering what that title, or this topic, has to do with performance marketing.  Well, as digital marketers we need to be...

12 Companies Enter Agreement with FTC

12 companies have recently agreed to no-fault consent orders with the Federal Trade Commission, which is intended to settle charges that they falsely claimed...

DOJ to Allow Increased Transparency by Top Tech Companies

Over the past year there has been quite a few news stories about the number of information requests made by Government agencies like the...

Botnet Fraud to Cost $11.6 Billion

When brands invest in digital advertising there are a lot of things they need to think about. Creating an engaging ad, targeting the right...

FTC Complaint Filed Against Google+ Feature

The new ‘Send to Anyone on Google+’ feature which Google launched earlier this month has gotten a lot of negative feedback. Many people don’t...

Spammer Charged by FTC with ObamaCare Spam

Today the FTC has brought actions against an email spammers for defrauding consumers into believing that they must register for health insurance under the...

Latest news

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing Genius Every so often, a guest comes along who doesn’t just...

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the rebellious new kid with no commercials, endless content, and an...

How to Narrow the Scope of Information Sought by an FTC Civil Investigative Demand (CID)

A civil investigative demand (“CID”) is the instrument by which the Federal Trade Commission exercises its compulsory process authority...

Must read

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing...

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the...

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