Saturday, January 4, 2025
All

Leaders

Leaders

Fear of Finding Out vs. Fear of Missing Out: Programmatic Dilemmas

In the ever-evolving landscape of programmatic advertising, where issues such as transparency, trustworthiness, and economic feasibility persist as ongoing challenges, one figure emerges as...
Pesach Lattin -
Hiring & Management

Revolutionizing the Art of Process Automation: Appian Welcomes Randy Guard as CMO

In the ever-evolving world of technology, one company stands out as a trailblazer in the realm of process automation. Appian Corporation, listed on Nasdaq...
Pesach Lattin -
Hiring & Management

RethinkFirst Unveils Seasoned SaaS Marketing Executive to Chart a Vision for the Future of Behavioral Health

RethinkFirst, a global health technology company at the forefront of the behavioral health industry, has made a strategic move that promises to reshape the...
Pesach Lattin -
Lawyers Run The World

Nandini Jammi: The Woman Who Cost Breitbart 90% of Its Ad Revenue and Exposed Pubmatic’s Support for Hate Speech and Disinformation

Nandini Jammi is not your typical activist. She doesn’t march on the streets, hold up signs, or chant slogans. She doesn’t even have a catchy...
Pesach Lattin -
Hiring & Management

Berlew’s Back: Equinix’s Marketing Marvel Returns

Today, Equinix announced a strategic move that sent ripples through the tech industry - the appointment of Adam Berlew as its Chief Marketing Officer...
Pesach Lattin -
Hiring & Management

Emilie Cotter Takes the Helm as Audi’s Chief Marketing Officer

In a pivotal move signaling Audi of America's determination to navigate the ever-evolving automotive landscape, the luxury automaker announced the establishment of a groundbreaking...
Pesach Lattin -
Hiring & Management

Virginia Ritchie: Leading Tommy Hilfiger’s Global Marketing Transformation

Virginia Ritchie's appointment as the Global Chief Marketing Officer (CMO) at Tommy Hilfiger marks a significant change in the world of fashion and branding....
Pesach Lattin -
Hiring & Management

Sean Black: A Maverick in the AdTech Arena Takes the Helm at Dailymotion

We know what it’s like when it comes to AdTech PR: attention spans resemble mayflies on caffeine. So the announcement of Sean Black's appointment...
Pesach Lattin -
1...567...66Page 6 of 66

Latest news

Adtech

 2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword  2024 will forever be known as the year advertisers got collectively obsessed...
Marketing Madness

What is the Perfect Ad? 

Spoiler Alert: It’s Still Not What You Think I’ve been talking shop with some of the sharpest creative minds on...
Marketing Madness

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ah, display ads. Like bell-bottoms and vinyl, they’ve been declared dead so many times they’re practically immortal. “Who’s even...

Must read

Adtech

 2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword  2024 will...
Marketing Madness

Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ah, display ads. Like bell-bottoms and vinyl, they’ve been...

You might also likeRELATED
Recommended to you

Kirk Deis, Scam or Legit Expert?

Works for: Treehouse 51 Title: DIGITAL AGENCY CEO & FOUNDER Do...
Pesach Lattin -
Adtech

 2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword  2024 will...
Pesach Lattin -

ARCHIVE

Must Read

Hot Topics

About Us

ADOTAT is the leading digital publication for CMOs online. Published by Pesach Lattin, renown online advertising journalist and leader.

Contact us: pace@lattin.us

Follow Us

© Copyright 2022 Pesach CV Lattin & ADOTAT.com