Monday, April 21, 2025

Leaders

The CPA Performance Marketing Agency?

Heather Vale of Performance Marketing Insider talks with April Pfender, Senior Affiliate Manager for Phreshclick, Engage:BDR’s CPA agency. In this interview at Affiliate Summit East in...

PhreshClick Takes Affiliate Summit

Heather Vale of Performance Marketing Insider interviews the best looking team in Performance Marketing of Barb Mayo, Director of Affiliate Management; Brandon Budd, Senior...

Media Buyers: Get ROI on Best Inventory

Heather Vale of Performance Marketing Insider interviews Ted Dhanik, President & CEO of Engage:BDR. In this exclusive interview, the first of two parts, discover...

TriVita Settles with FTC for $3.5 Million

TriVita Inc. of Scottsdale, AZ, will refund $3.5 million to consumers for marketing its cactus juice as a cure-all for pain, inflammation, and respiratory and...

Verma Holdings Agrees to Pay FTC Small Fine

An Indo-American entrepreneur and his company have been slapped with a permanent ban after he sent millions of unwanted messages to consumers falsely promising...

Panel: Increase ROI in Pay-Per-Call

In this special roundtable discussion moderated by Performance Marketing Insider's Heather Vale, discover what works and what's coming in the future for Pay-Per-Call marketing....

How to Verify Data

Heather Vale of Performance Marketing Insider speaks with Krista Barrack, Senior Account Manager for XVerify. In this exclusive interview, the first of two parts,...

Clickbooth Thinking too small for ASE NY?

I have to say I was pretty shocked when I heard of Clickbooth’s plan to start Thinking Smaller for their Affiliate Summit East events....

Latest news

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing Genius Every so often, a guest comes along who doesn’t just...

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the rebellious new kid with no commercials, endless content, and an...

How to Narrow the Scope of Information Sought by an FTC Civil Investigative Demand (CID)

A civil investigative demand (“CID”) is the instrument by which the Federal Trade Commission exercises its compulsory process authority...

Must read

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing...

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the...

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