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Leaders

Wasting Money on Behavior Targeting?

Heather Vale of Performance Marketing Insider speaks with Ted Dhanik, President & CEO of engage:BDR.  In this exclusive interview, the second of two parts...
Pesach Lattin -
Leaders

How To Cross-Target Customers

Most people don’t use just one device anymore. They’re on their desktop computer, their laptop, their phone, their tablet. So ads they see on...
Heather Vale -
Leaders

What is State of Mind Advertising Targeting?

What is your customer’s state of mind? Heather Vale of Performance Marketing Insider speaks with Ted Dhanik, President & CEO of engage:BDR. In this...
Pesach Lattin -
Leaders

Stop Overpaying with Facebook Advertising

As more advertisers run to Facebook for more prospective ad opportunities, the cost of ad space continues to increase at a rapid rate. It...
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Leaders

Is Impact Radius the Future of SaS Marketing Technology?

Heather Vale of Performance Marketing Insider talks to Kurt Leingang, Sales Engineer at Impact Radius. In this interview at Ad:Tech SF, discover how their...
Pesach Lattin -
Leaders

What does YTZ Do Exactly?

Zee or Zed? Heather Vale of Performance Marketing Insider talks to Max Dennis from YTZ, a Canadian-based performance network. In this interview at Ad:Tech...
Pesach Lattin -
Leaders

How did W4 Make It?

Heather Vale of Performance Marketing Insider speaks with Mason Wiley, Chief Marketing Officer for w4. In this interview at Ad:Tech SF, find out more...
Pesach Lattin -
Leaders

Log My Calls is now Convirza

Why did Log My Calls convert to Convirza? Heather Vale of Performance Marketing Insider speaks with McKay Allen, Director of Content and Communications for...
Pesach Lattin -
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