Heather Vale of Performance Marketing Insider speaks with Dan Salazar, VP of Inside Sales for Velocify. In this interview at LeadsCon in Las Vegas, disover why they have such a cool-looking booth, what their solution does, how leads are optimally distributed to sales reps and dealt with efficiently, how the leads are scored, and more. … Read more
Heather Vale of Performance Marketing Insider speaks with Erez Shalev, CEO of AffiliaXe at Affiliate Summit West. In this interview, discover what makes AffiliaXe an “Extreme Affiliate Network”, what kind of focus they put on affiliates, what the criteria are to be approved, and why quality traffic is more important than quantity. Also find out … Read more
Hi guys – Ricky Ahuja here! I will be launching a new weekly feature called “One Question” and I will be asking you got it, one question, to them related to the performance marketing industry. Hope you enjoy it, let me know what you think below. My first question was to Charles Ngo – you … Read more
Ever wanted to target people at specific types of events in your advertising? Soon you’ll be able to. Heather Vale of Performance Marketing Insider talks with Sydney Goldman, Marketing and Communications Manager for engage:BDR. In this exclusive interview about event targeting discover what exactly event targeting is, how it combines geo-targeting with special events, in … Read more
Do you like CAKE? Heather Vale of Performance Marketing Insider speaks with Dave Stewart, Founder and CTO of CAKE at LeadsCon in Las Vegas. In this interview, discover what the CAKE advertising platform does, how it helps you determine what works and increase your ROI, and why it’s important to track and optimize in real … Read more
Heather Vale of Performance Marketing Insider calls on Frank Kasimov, Co-Founder of Call Marketplace, to find out more about making money with pay per call. In this interview at LeadsCon in Las Vegas, discover what the call aggregator does, how it sets them apart from other pay-per-call companies, and why that translates into the best … Read more
Heather Vale of Performance Marketing Insider speaks with Lee Aho, VP of Advertising for Clickbooth, at LeadsCon in Las Vegas. In this interview, discover what verticals they lead the market in, what they look for in affiliates, why sustainability is important. Also find out what’s new with Clickbooth, including their new platform, CB LEAP, how … Read more
Heather Vale of Performance Marketing Insider sits down with Cameron Stewart, General Manager of Tune and HasOffers. In this interview at LeadsCon in Las Vegas, discover what the deal is with those kinda cool cubes, and what new announcement HasOffers made and how it will help them engage more of the leads gen space and … Read more
Have traffic? Want traffic? Heather Vale of Performance Marketing Insider talks to Yancy Naughton, Bow Tie Afficionado and Founder of HasTraffic. In this interview at LeadsCon in Las Vegas, discover what HasTraffic does, as well as its sister company, WantsTraffic. Also find out what’s unique about the way they buy and sell traffic, what types … Read more
Stressed about your job? Having an identity crisis? Not sure what direction your life is going? Fear not, friends. Beloved Sesame Street character Cookie Monster has the perfect advice for just about all of your post-college life angst problems. In a brand new clip released by PBS, Cookie sits down with several troubled 20-somethings to … Read more
Heather Vale of Performance Marketing Insider talks to Karl Norelius, VP of Sales for LeadsPedia, at LeadsCon in Las Vegas. In this interview, discover how tall Karl really is, what’s up with the modern open-concept booth design, why they sponsor LeadsCon and what the LeadsPedia affiliate management and tracking platform does. Also find out how … Read more
Heather Vale of Performance Marketing Insider talks with Rob Huey, CEO of Xverify, about their data verification services as well as their other brands, email service provider Adopia and affiliate network Clickso. In this interview at LeadsCon in Las Vegas, find out what kind of real-time email verification you can do with Xverify, what “alert … Read more
Heather Vale of Performance Marketing Insider sits down with Kim Goldberg, Advertising Executive for RevContent, in their cool lounge at Affiliate Summit West. In this interview, discover what the CPC network does, how they’re affiliated with ClickBooth, which one you should choose to work with, what sets them apart from other ad networks, and what … Read more
Heather Vale of Performance Marketing Insider sat down with Katie Rose Cianfaglione, Director of Affiliates for Clickbooth, at Affiliate Summit West. In this exclusive interview, discover what’s new with Clickbooth, where they’ve opened a new office, what that news means to you, and why you should choose to work with Clickbooth. Also find out how … Read more
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