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Marketing Madness

Marketing Madness

What Google Doesn’t Want you to Know About Panda

Despite all the conversations about what Google is looking for when indexing pages, there is still one thing that they are completely focusing on:...
Pesach Lattin -
Marketing Madness

Epic Accused of Stealing: Says Accusation is Bogus

ADOTAS - Considered a major privacy violation since a University of California, San Diego study publicized the practice last year, history sniffing or stealing refers...
Pesach Lattin -
Marketing Madness

Lead Generation Can Drive Job Growth

My company is focused on generating consumer leads on the Internet. My typical client is a company selling their services or products through a...
Kevin Wallach -
Marketing Madness

Social Media Hacks to Increase Conversions

Zuck said it best, “By giving people the power to share, we're making the world more transparent.” Pardon me for saying it, but I...
Pesach Lattin -
Marketing Madness

Retargeting and Behavior Targetting works for Affiliates

Perhaps one of the least used technologies in the Affiliate and Performance Marketing game is behavior & re-targeting. Outside of the brand side of...
Pesach Lattin -
Marketing Madness

Investors Leery When Affiliate Nexus Tax Bills Pending

Many online marketers are looking to take their businesses to the next level by seeking outside investments. However, pending legislation in many...
Pesach Lattin -
Marketing Madness

Eight PPC Secrets Gurus Teach

It seems to me that so many PPC “experts” are promoting one certain method of how to make money on PPC. On top of...
Pesach Lattin -
Marketing Madness

Too Hot Too Handle? Dating Offers That Convert

Ever since the FTC started kicking ass and taking names, some affiliates have been left with egg on their face. For those who haven’t...
Amy Capomaccio -
Marketing Madness

Social Media Hacks to Increase Conversions

Zuck said it best, “By giving people the power to share, we're making the world more transparent.” Pardon me for saying it, but I...
Pesach Lattin -
Marketing Madness

Proven Landing Page Technique: Social Proof

For those who don’t know, besides owning several publications (including this one), I’ve owned several advertising networks, created one of the first affiliate networks...
Pesach Lattin -
Marketing Madness

Affiliate Prophecy: Ways to End Mediocre Campaigns

Take a whiff. Do you smell it? Mediocrity. It stinks like shit and it’s a plague that has taken over the affiliate marketing industry....
Amy Capomaccio -
Marketing Madness

Five Tips to PPC Success

Ever run around your house destroying everything in your path in a huge panic looking for your keys, phone, etc? As you frantically...
Alex Becker -
Marketing Madness

Five Revenue and Traffic Generating Products That All Affiliates Must Test

Too many affiliates are one-hit wonders, learning one system or one tool and going out and only using that tool. So many people are...
Pesach Lattin -
Marketing Madness

Four Stupidly Smart Ways to Increase Your Conversions

You’re not an asshole. You’re just trying so hard to be one. Please refrain from having a Christian Bale flip-out just yet. If...
Pesach Lattin -
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Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing Genius Every so often, a guest comes along who doesn’t just...
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Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the rebellious new kid with no commercials, endless content, and an...
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