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Marketing Madness

Marketing Madness

Study Shows Everyone Loves Social Media

Market researchers StrongMail recently reported the results of a marketing survey which shows that 92 percent of businesses contacted indicated that they plan to...
Kathy Neudorf -
Marketing Madness

Stumbleupon Gets a New Look

Stumbleupon is making a play for more users by revamping its color scheme, debuting a new logo, a new “Channels” feature and improving the...
Kathy Neudorf -
Marketing Madness

New Changes at Virgin America

In an effort to mitigate the difficulties involved in switching to a new online reservation system, Virgin America has been making good use of...
Kathy Neudorf -
Marketing Madness

MaxBounty: CPA Network Review.

MaxBounty is one of the most recognized CPA networks in the industry.   Founded in 2004 with the ideology of ‘paying affiliates more’, MaxBounty has...
Pesach Lattin -
Marketing Madness

Performics Appoints New Management Team

Performics, the performance marketing agency owned by Publicis Groupe, today announced a new global leadership team in support of its burgeoning worldwide network. Daina...
Pesach Lattin -
Marketing Madness

Huge Growth in Affiliate Marketing Says IAB

Affiliate marketing spend is expected to increase in 2012, according to a survey from the IAB. Over the next 12 months, growth in Affiliate advertising...
Pesach Lattin -
Marketing Madness

Facebook Now Allows Conversion Tracking

If you didn't know, until September 2010, Facebook actually had a very nice conversion tracking program. Yes, in the start of their program, when...
Pesach Lattin -
Marketing Madness

Google to Challenge Amazon

ADOTAS – According to both the Wall Street Journal and the New York Times, who had spoken with insiders who weren’t authorized yet to...
Pesach Lattin -
Marketing Madness

Report: Google Rules the World

Report: Google Rules the World ZenithOptimedia has issued a report that shows that Google controls over 44% of the global online advertising, making it easily...
Pesach Lattin -
Marketing Madness

CPADNA

"CPADNA is a top tier affiliate network offering hundreds of direct, branded offers that maintain a strong ROI and EPC for our publishers. With...
Pesach Lattin -
Marketing Madness

AdFoundry

AdFoundry makes affiliates the center of the universe.  Exceptional support from seasoned account managers means that you will always find the campaign you are...
Pesach Lattin -
Marketing Madness

Why I hate Idiotic Intro Mails from Affiliate Managers

On a weekly basis I receive at least a dozen introduction emails from affiliate managers looking to do business with me. They somehow have...
Pesach Lattin -
Marketing Madness

Top Five Affiliate Blogs You Must Read

The Performance Marketing industry is full of a lot of crap, and worse, a lot of crap that looks like it comes from experts....
Pesach Lattin -
Marketing Madness

Incent2Click

With a commitment to deliver results, we deliver industry leading quality, return on investment, low fraud, publisher yield and high campaign distribution. Every aspect...
Pesach Lattin -
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Leaders

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing Genius Every so often, a guest comes along who doesn’t just...
Marketing Madness

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the rebellious new kid with no commercials, endless content, and an...
Lawyers Run The World

How to Narrow the Scope of Information Sought by an FTC Civil Investigative Demand (CID)

A civil investigative demand (“CID”) is the instrument by which the Federal Trade Commission exercises its compulsory process authority...

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Leaders

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing...
Marketing Madness

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the...

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