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Marketing Madness

Marketing Madness

Why Go To LeadsCon?

This year LeadsCon will be in Las Vegas, February 28-29th, at the Mirage Hotel and Casino. LeadsCon has become the premiere conference about the...
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Marketing Madness

Zynga to start New Incent System, Reward Advertising

Zynga has started a new program, currently in Beta, that will allow players of Citybville to refill their energy bar by interacting with advertisers....
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Marketing Madness

New Incentive Network Incentivize.com Launched by CPAWAY

Would like to let everyone know, Incentivize, Inc. has arrived. As all of you are well aware, ours is an industry which continues to...
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Marketing Madness

GetAds Sues Former Employee Josh Todd, Shuts Down His Network

Recently launched CPA Network, BlackTie Network owned by Josh Todd and Michael Guida, both former employees of GetAds has been sued by GetAds. According...
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Marketing Madness

OldSpice Owners Discover Free Facebook Advertising and Fire 1,600

I’ve always said that companies are hiring way too many people to manage online advertising and that frankly, that media buyer are just lazy...
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Lawyers Run The World

Adscend Media Says Facebook Allegations are Bunk

This past week, Facebook along with the Washington State Attorney general, sued Adscend Media claiming that they were defacto spamming Facebook with “likes.”  This...
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Marketing Madness

I’m Sexy and I Know It

[youtube https://www.youtube.com/watch?v=VclqvfXDgoM]
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Marketing Madness

QR Codes to Retire in 2012

According to bieMedia, and online marketing and media company, the QR code will die before it really took off. They are claiming that these...
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Marketing Madness

CPX Goes Cookie Free

Digital advertising company CPX Interactive today announced the first in a series of new product launches set for early 2012, CPX IP (Cookie-Free) Targeting....
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Marketing Madness

Google’s New Anti-Banner Algorithm

In what seems to be a monthly update to considerable piss off site-owners, Google has announced a new change to their algorithm that will...
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Marketing Madness

MegaUpload.com Shut Down by Feds

File-sharing website, MegaUpload.com has been shut down effective Janaury 19th, by federal prosecutors claiming that the website has violated piracy laws. The website, founded...
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Marketing Madness

Report: 30% of Ad Impressions are Crap

According to ComScore, the parent company of AdXpose an advertising verification company, a great deal of display advertising on the web is never actually...
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Marketing Madness

Facebook Ads Getting More Expensive Unless…

According to TGB Digital, Facebook advertising is getting siginificantly more expensive. In a report just issued, the firm claims that during the fourth quarter...
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Marketing Madness

Facebook Shopping Rated Poor for Holidays

Baynote, and ecommerce company has put together a report card on shopping experiences for consumers, and found strangely enough that using Facebook to shop...
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Leaders

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing Genius Every so often, a guest comes along who doesn’t just...
Marketing Madness

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the rebellious new kid with no commercials, endless content, and an...
Lawyers Run The World

How to Narrow the Scope of Information Sought by an FTC Civil Investigative Demand (CID)

A civil investigative demand (“CID”) is the instrument by which the Federal Trade Commission exercises its compulsory process authority...

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