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Artificial Intelligence

Get Ahead in the Game: AI-Powered Digital Marketing Trends to Watch Out For

The digital marketing industry is one of the fastest-changing industries, with new technologies emerging every year. The rise of technology and the increasing use...
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 2024: Goodbye Impressions, Hello Attention

Attention Metrics: The Ad Industry’s New Favorite Buzzword  2024 will forever be known as the year advertisers got collectively obsessed...
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What is the Perfect Ad? 

Spoiler Alert: It’s Still Not What You Think I’ve been talking shop with some of the sharpest creative minds on...
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Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

Ah, display ads. Like bell-bottoms and vinyl, they’ve been declared dead so many times they’re practically immortal. “Who’s even...

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Display Advertising: The Zombie That Refuses to Die (And Why You Should Care)

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