Thursday, January 23, 2025
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Marketing Madness

Kevin Trudeau Sentenced to 10 Years in Jail

Best-selling author and TV informercial star, Kevin Trudeau has been sentenced to 10 years in prison after being convicted for making “fraudulent” claims relating...
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Marketing Madness

Google To Address No Referral Problem?

Back in 2011 Google began their move to secured search results, which provided an increase in security, but prevented marketers from seeing which search...
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Marketing Madness

Social Media Doesn’t Help Google Rankings

Matt Cutts address if there is influence on SEO from Facebook, Twitter or other social media. Specifically, the question was, “Are Facebook and Twitter...
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Leaders

Andy Dhanik: Great Traffic, Great ROI, Great Price

Heather Vale Goss of Performance Marketing Insider interviews Andy Dhanik, Director of Client Services at Engage:BDR about new developments at the company. Andy oversees...
Heather Vale -
Leaders

Why Use a CDN?

How can you deliver multi-media content across the globe at the speed of light? Heather Vale Goss of Performance Marketing Insider talks with Matt...
Heather Vale -
Marketing Madness

Google Slaps Hard the Italian and Spanish

Google’s head of Search Engine Spam, Matt Cutts, has tweeted a warning to webmasters in Italy and Spain concerning spammy backlinks.  While Google has...
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Marketing Madness

Leading Video Ad Platform Acquired by Adknowledge

Adknowledge Inc is the largest privately owned digital advertising marketplace, which provides a variety of different advertising and marketing services to customers around the...
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Marketing Madness

Moz Gaining Access to Bitly Click Data

Moz has long been a leader in providing marketers with data, which was used in a variety of ways to help improve ad and...
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Leaders

Affiliate Marketing Made Easy with CupCake

In this second part of a 2-part interview, Heather Vale Goss of Performance Marketing Insider talks with Jeff McCollum, Founder and President of CAKE, about...
Heather Vale -
Leaders

Why Pay-Per-Call is Booming with RingPartner

Heather Vale Goss of Performance Marketing Insider interviews Mike Williams, Network Manager of RingPartner. In this interview, the first of two parts, discover what...
Heather Vale -
Marketing Madness

InstantCheckmate Being Sued for Sexy Convict

After her 2010 DUI arrest, Megan Simmons had her mug shot taken like millions of others have.  Unlike others, however, Megan looked very attractive...
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Marketing Madness

Big Changes Coming to Brand Pages on Facebook

Facebook has announced that they will be making significant adjustments to the layout of brand pages, beginning this week.  The changes will have brand...
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Specials

87% of Consumers Don’t Want Marketing Information Tracked

In a recent survey conducted by Communispace consumers were asked this question, “If you could click on a “Do Not Track” button to prevent...
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Leaders

Ted Dhanik: How to Get Results from Mobile Advertising

Heather Vale Goss of Performance Marketing Insider interviews Ted Dhanik, CEO of Engage:BDR, at Affiliate Summit West. In this second part of a 2-part...
Pesach Lattin -
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Leaders

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing Genius Every so often, a guest comes along who doesn’t just...
Marketing Madness

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the rebellious new kid with no commercials, endless content, and an...
Lawyers Run The World

How to Narrow the Scope of Information Sought by an FTC Civil Investigative Demand (CID)

A civil investigative demand (“CID”) is the instrument by which the Federal Trade Commission exercises its compulsory process authority...

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Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the...

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