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Specials

Leaders

Ted Dhanik: EngageBDR #1 Traffic Source in World

Heather Vale Goss of Performance Marketing Insider conducts a Google Hangouts interview with Ted Dhanik, CEO of Engage:BDR, a company that just received top...
Heather Vale -
Specials

How to Get Your Site in Google’s News Feed

One great way to gain additional traffic from Google is to start writing news related items.  Google’s news feed shows up at the top...
Pesach Lattin -
Email Marketing

Email Marketing More Powerful than Previously Believed

Marketers have long known that email marketing was one of the best tools they had to work with.  A recent survey from Ask Your...
Pesach Lattin -
Marketing Madness

Amazing CPC Deals Coming Soon!

In Google’s quarterly earnings report, it was reported that some of the drop in profit was due to the cost per click of ads...
Pesach Lattin -
Marketing Madness

Facebook May Compete with PayPal

Facebook has, according to the Financial Times, been working on getting authorization from the central bank of Ireland to become an “electronic money institution,”...
Pesach Lattin -
Marketing Madness

Facebook to Launch Mobile Ad Network

It is certainly no secret that Facebook has been betting heavily on mobile ads in recent years.  In the 4th quarter of 2013, they...
Pesach Lattin -
Specials

Fluent at LeadsCon for Great Lead Generation

Heather Vale Goss of Performance Marketing Insider interviews Ryan Conlin, Account Executive at Fluent, a performance marketing company specializing in lead generation and customer...
Heather Vale -
Marketing Madness

Survey Shows Customers Want Ad Personalization

A new survey has been released from the etailing-group, MyBuys, which found that most customers like having cross-channel personalization.  The results of the survey...
Pesach Lattin -
Lawyers Run The World

Apple, Google, Intel & Adobe Off to Court for Wage Collusion

Some of the largest tech companies in the world including Google, Apple, Intel and Adobe will have to go to civil court to defend...
Pesach Lattin -
Lawyers Run The World

Google to Go to Supreme Court over Wi-Fi Snooping

Google has filed a request to have the US Supreme Court to hear and rule on the legality of the company’s sniffing of unencrypted...
Pesach Lattin -
Marketing Madness

Digital Ad Spend tops Broadcast TV for First Time in 2013

In a recent report from the Interactive Advertising Bureau (IAB) it has been confirmed that online advertising revenue has actually surpassed the revenue brought...
Pesach Lattin -
Lawyers Run The World

Are Your Clickwrap Forum Selection Clauses Enforceable?

Earlier this month, the U.S. District Court for the Northern District of California held that clear evidence that a consumer could not have completed...
Richard B. Newman -
Marketing Madness

Google Drops Keyword Data from Paid Search

It has been nearly a year since Google updated the majority of their search traffic to go over a secure connection.  For marketers, the...
Pesach Lattin -
Marketing Madness

ClickBank Launches Mobile Ad Network SDK

ClickBank recently released the “Pytch SDK” for mobile ads.  This allows people who promote ClickBank products to quickly and easily integrate a variety of...
Pesach Lattin -
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Latest news

Leaders

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing Genius Every so often, a guest comes along who doesn’t just...
Marketing Madness

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the rebellious new kid with no commercials, endless content, and an...
Lawyers Run The World

How to Narrow the Scope of Information Sought by an FTC Civil Investigative Demand (CID)

A civil investigative demand (“CID”) is the instrument by which the Federal Trade Commission exercises its compulsory process authority...

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Leaders

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing...
Marketing Madness

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the...

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