Thursday, April 3, 2025
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Adtech

ThinkPad to Think Big: Rabin’s No-Nonsense Path to Lenovo’s Future

David Rabin, Lenovo's CMO for the Solutions and Services Group (SSG), is like the guy in a high-stakes poker game who looks at everyone...
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Adtech

How Google’s 20% Cut Is Like Paying for a Penthouse and Getting a Broom Closet

So, here we are, folks. Google, the tech behemoth that knows more about your browsing habits than your mom, is in the courtroom again....
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Adtech

Elizabeth Johnson: The Data Dynamo Disrupting Digital Marketing

Welcome to the Wild West, where the metrics are made up, the KPIs don’t matter, and everyone’s got their own interpretation of success. If...
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Adtech

From Open Internet Hero to Walled Garden Villain: Is The Trade Desk the New Google?

The Trade Desk is doing a masterclass in the fine art of playing dumb, denying they're building a TV OS like a kid with...
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Adtech

Google’s Monopoly Game: All the Pieces, All the Power

Roll up, roll up! Welcome to the greatest show in Silicon Valley—a legal battle royale where the DOJ is hell-bent on bringing Google’s ad...
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Adtech

Attention Metrics: Industry Savior or Snake Oil?

In a masterclass of déjà vu, both AdExchanger and Digiday unleashed a "scoop" yesterday announcing that the IAB and MRC are collaborating on attention...
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Adtech

Can Curation Houses Be the Couples Therapist We All Need?

Programmatic advertising is like that friend who never stops binge-watching “The Real Housewives” — you know it’s not great for you, but you can't...
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Adtech

Gray Hair, Don’t Care: Judy Shapiro’s Stormy Path Through Ad Tech’s Boys’ Club

In the ever-evolving world of ad tech, where buzzwords often outshine real innovation, Judy Shapiro stands out as a voice of reason—and rebellion. As...
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CTV/OTT Streaming

Nevada Senate Showdown: How CTV is About to Shake Things Up in the Silver State

With the Senate race in Nevada heating up, it's clear that the contest between incumbent Jacky Rosen and challenger Sam Brown is far from...
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Artificial Intelligence

 The FTC vs. AI: Who Knew Regulating Lies Could Be So Complicated?

The FTC just dropped the hammer on one of the most obnoxious practices in the world of online marketing: fake endorsements. It’s about time,...
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Adtech

Meet the Monsters of the Ad Supply Chain: Greed, Inefficiency, and Cowardice

Ok, this might get me killed by the secret advertising police, if they existed -- or at least some nasty comments and slander. The...
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Adtech

The Unfiltered Genius of Terence Kawaja: How Adtech’s Peter Pan Refuses to Grow Up

If you’ve been anywhere near the ad tech world in the last decade, you’ve probably tripped over a LumaScape—or at least heard someone throw...
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Data

Jon Bond: The Legend Who Ditched Cookies for a Weightless World

Jon Bond isn’t just a name in advertising; it’s a blazing marquee in the hall of fame of marketing mavens. This dynamo, who forged...
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Adtech

WTF Google: The Cookie Clusterf**k Continues

Google's latest move is a doozy. After years of waffling on third-party cookies, the tech behemoth has decided to keep the cookies. On Monday,...
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