Thursday, March 6, 2025
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Leaders

Erin Garcia will Crush You

Erin Garcia has been in the industry for over 10 years, since its "Wild West" beginnings. As one of the first women in the...
Pesach Lattin -
Marketing Madness

Did Ryan Eagle Hack Profit Kings Media?

In the never ending drama that occurs with many of the CPA Networks, accusations of illegal hacking has arisen. As per an email sent...
Pesach Lattin -
Specials

Title Tag SEO Tips Cheat Sheet

Recently Google came out again and emphasized the important of page titles in search results. As they pointed out, they are the first line...
Pesach Lattin -
Marketing Madness

Why Go To LeadsCon?

This year LeadsCon will be in Las Vegas, February 28-29th, at the Mirage Hotel and Casino. LeadsCon has become the premiere conference about the...
Pesach Lattin -
Marketing Madness

Zynga to start New Incent System, Reward Advertising

Zynga has started a new program, currently in Beta, that will allow players of Citybville to refill their energy bar by interacting with advertisers....
Pesach Lattin -
Marketing Madness

New Incentive Network Incentivize.com Launched by CPAWAY

Would like to let everyone know, Incentivize, Inc. has arrived. As all of you are well aware, ours is an industry which continues to...
Pesach Lattin -
Specials

Facebook Feels Threatened by New Social Network Pinterest

One of the most interesting things I’ve found this week is a little part in the Facebook S-1 filing for going public. If you...
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Specials

How to Kill Dating Offers from the Dating Guru

Go International for Broke Most affiliates are still not doing this, and I have no idea why. International dating has much less competition than US,...
Tom Fang -
Specials

Study: 99% of Facebook Fans are Useless

According to a study by the Ehrenberg-Bass Institute for Marketing Science, an important sounding group, Facebook fans are basically really worthless. In an ideal...
Pesach Lattin -
Marketing Madness

GetAds Sues Former Employee Josh Todd, Shuts Down His Network

Recently launched CPA Network, BlackTie Network owned by Josh Todd and Michael Guida, both former employees of GetAds has been sued by GetAds. According...
Pesach Lattin -
Specials

Bidding on Trademarks Makes Sense

For many, many years it was considered a complete “no-no” to bid on other brand's trademarks. In fact, worried about possible lawsuits, many performance-marketing...
Pesach Lattin -
Specials

New Sponsor: Wheaten & Wheaten

Would like to give a welcome to Wheaten & Wheaten, one of our new sponsors. I have decided to start introducing our sponsors as...
Pesach Lattin -
Marketing Madness

OldSpice Owners Discover Free Facebook Advertising and Fire 1,600

I’ve always said that companies are hiring way too many people to manage online advertising and that frankly, that media buyer are just lazy...
Pesach Lattin -
Leaders

Chris Kay and Blue Global Media Dominate

The Payday Loan market has received a lot of negative press lately, with FTC lawsuits up the wazoo and articles written about all the...
Pesach Lattin -
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Leaders

Data, Dance, and Daring Campaigns: Erin Levzow’s Approach to Building Loyalty

How Mango Habanero, Metrics, and Masterful Moves Redefined Marketing Genius Every so often, a guest comes along who doesn’t just...
Marketing Madness

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the rebellious new kid with no commercials, endless content, and an...
Lawyers Run The World

How to Narrow the Scope of Information Sought by an FTC Civil Investigative Demand (CID)

A civil investigative demand (“CID”) is the instrument by which the Federal Trade Commission exercises its compulsory process authority...

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