Friday, January 10, 2025
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6 Affiliate Lessons Learned from the NCAA Championship

As I watched the NCAA Championship game last night between Kentucky and Kansas it occurred to me that sports in general are a great...
Ricky Ahuja -
Specials

(InfoGraphic) Social Networking Timeline

This is a great social networking timeline that starts in the 1960s with CompuServe (1969 to be precise) and goes all the way up...
Pesach Lattin -
Specials

4 Google+ Content Marketing Tips

Social media marketing done intelligently leads to better content marketing. Why? Because people love social sharing. Google+, the social network by the big G is...
Mustafa Khundmiri -
Lawyers Run The World

Mailers: California Spam Law Makes Hiding Illegal

A common practice amongst mailers is to use fictitious names for all their mailing companies, with PO Boxes and various domains registered to non-existent...
Pesach Lattin -
Marketing Madness

ClickBooth Leaving DirectTrack for Cake Marketing

Performance Marketing Insider has learned that ClickBooth, the mega-CPA network, has signed an agreement with Cake Marketing to become their affiliate CPA tracking system....
Pesach Lattin -
Specials

3 Tips to Leverage Pinterest for Marketing

The Pinterest craze is spreading across the web like wildfire, and there’s no stopping to it. The site is on its way to social...
Mustafa Khundmiri -
Marketing Madness

Plenty of Fish Sued for Photo of Dead Soldier

Last month Plenty of Fish, POF was sued for using a dead soldiers photo in ads for “Military Man Searching for Love.   Army Lt....
Pesach Lattin -
Specials

Build Your Own Offer and Cross-Sell

I'm  a huge fan of diversifying business ventures and cross-selling to increase the bottom line. Why should you cross-sell to your consumers? Make more money...
Trent Silver -
Marketing Madness

Siri Sued by Angry Californian

Siri, the voice-activated lady who can help you with your Apple Iphone 4S, has been sued for overselling its abilities in TV commercials. According...
Pesach Lattin -
Marketing Madness

Study: CPM Rates Do Not Equal Value

Interesting news out of the fine folks at Comscore today, where they kindly point out that the price you pay CPM has nothing whatsoever...
Pesach Lattin -
Marketing Madness

React2Media Merges with ad pepper media US

Interactive marketing technology company React2Media and ad pepper media USA, known for its semantic-based targeting and RTB technologies, today announced a merger in which...
Pesach Lattin -
Marketing Madness

LeadsCon Acquired in Huge Buyout

After playing in the TV show friends for many years, Jay Weintraub set his sights on starting the leading, umm... lead generation conference, LeadsCon....
Pesach Lattin -
Marketing Madness

FTC Contacts More CPA Affiliate Networks about Possible Actions

Performance Marketing Insider has learned that the FTC has alerted at least half-a-dozen networks that they are in the target for possible enforcement actions....
Pesach Lattin -
Marketing Madness

Google Launching Competitor to Facebook Commenting Platform

It seems, according to the Interwebs, that Google has decided to focus on copying everything that Facebook does. The most recent announcement seems to...
Pesach Lattin -
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Latest news

Marketing Madness

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the rebellious new kid with no commercials, endless content, and an...
Lawyers Run The World

How to Narrow the Scope of Information Sought by an FTC Civil Investigative Demand (CID)

A civil investigative demand (“CID”) is the instrument by which the Federal Trade Commission exercises its compulsory process authority...
Lawyers Run The World

Did Your Company Receive a Letter From the FTC?  FTC Warning Letters and Notices of Penalty Offense

Recipients of FTC warning letters and notices of penalty offense should be on high alert and act quickly. ...

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Marketing Madness

Streaming’s Big Lie: The Future of TV Is Already Broke

Streaming was supposed to be the savior of TV—the...
Lawyers Run The World

How to Narrow the Scope of Information Sought by an FTC Civil Investigative Demand (CID)

A civil investigative demand (“CID”) is the instrument by...

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